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Published byMiles Henderson Modified over 9 years ago
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BUSINESS PROPOSAL FOR NATURAL BABY GENDER SELECTION SEEKING FINANCIAL FUNDING The World’s No:1 Gender Selection Technique by: www.Natural Babies.com
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Project Mission To set-up and operate a website providing natural baby gender selection.
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BUSINESS DESCRIPTION Natural selection of baby ’ s sex using the Selnas Method. Scientific proven method based on nature's way. Discovery that the ovum membrane carries an electrical charge that will attract a certain sperm during a certain period. Selnas Method is clinically tested at 98.7% at laboratory PROCAID in France.
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MARKET SIZE Worldwide market. 2.5% growth rate of the 6 billion world population. 10% of internet user are targeted. In Malaysia alone there are 550K births per annum. Over 1 million conceptions takes place of which more than 50% are delivered.
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MARKET SIZE Current Malaysia Internet user estimated at 1 Million. Forecast for Malaysia YearInternet UsersProspectsSales 2003 1,000,000100,0001,000 20041,200,000120,0001,200 20051,440,000144,0001,440
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CUSTOMER PROFILE Age group of couples between 26 and 42 years of age.
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MARKETING PLAN To market via Internet and Off-net Web Website Capture and mail addresses Newsletters E-mail referral
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MARKETING PLAN Off-net Advertisement – newspaper, leaflets, etc Strategic alliances Referral
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Barriers To Entry 14 years of Scientific Research which is not easily duplicated and protected with a series of registered copyright and patent with WHO.
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COMPETITOR 1 Jonas Method base on astrology
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COMPETITOR 2 Traditional Chinese calendars.
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FUNDING REQUIRED Initial set-up One-Off Licensing Fees payable upon approval USD50K. Annual License renewal fee of USD10K Revenue Forecast 20031000 x USD400 = USD400K 20041200 x USD400 = USD480K 20051440 x USD400 = USD576K
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Performance Forecast
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EXIT STRATEGY Options Progressive 25% annual Share Buyback option after 1 st year of operation (based on current market valuation of company shares + 10% premium). Progressive 20% annual Share Buyback option after 3 rd year operation (based on current market valuation of company shares + 10% premium).
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MANAGEMENT TEAM CEO – Dr.Thenakaran Nadarajah 20 year experience in running MNC and PLC companies. CFO – Jane Chong Ex National Bank Director and Chief Advisor to the Malaysian Government CTO – Abdul Hamid Cellular Biologist previously with Ministry of Health of Malaysia
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Thank You
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Q & A’s
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