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Area Dollar Sales Percent Change Customer Transactions Percent Change East$2.3B4.8%33.3M1.6% Europe$403M1.4%9.0M-2.2% West$2.1B5.6%34.9M2.5% Total$4.8B4.9%77.2M1.5%

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Presentation on theme: "Area Dollar Sales Percent Change Customer Transactions Percent Change East$2.3B4.8%33.3M1.6% Europe$403M1.4%9.0M-2.2% West$2.1B5.6%34.9M2.5% Total$4.8B4.9%77.2M1.5%"— Presentation transcript:

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2 Area Dollar Sales Percent Change Customer Transactions Percent Change East$2.3B4.8%33.3M1.6% Europe$403M1.4%9.0M-2.2% West$2.1B5.6%34.9M2.5% Total$4.8B4.9%77.2M1.5%

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4 Customers linked toCustomers linked to Exchange Online Shopping Exchange Online Shopping via www.commissaries.com via www.commissaries.com Customers linked toCustomers linked to Exchange Online Shopping Exchange Online Shopping via www.commissaries.com via www.commissaries.com

5 Mailers Ads – – Radio – – Catalogs Mailers Ads – – Radio – – Catalogs

6 Cooperative ads build cross-format foot trafficCooperative ads build cross-format foot traffic Joint sales build synergyJoint sales build synergy Complementary items fill basketsComplementary items fill baskets Benefit grows – Customer wins (and so do we)Benefit grows – Customer wins (and so do we) Cooperative ads build cross-format foot trafficCooperative ads build cross-format foot traffic Joint sales build synergyJoint sales build synergy Complementary items fill basketsComplementary items fill baskets Benefit grows – Customer wins (and so do we)Benefit grows – Customer wins (and so do we)

7 Held every May and September Held every May and September – May 2008 Sales increased 23% over May 2007Sales increased 23% over May 2007 Gigantic – All stores participate Gigantic – All stores participate Special case lot sale page on Special case lot sale page on www.commissaries.com www.commissaries.com Customer favorite Customer favorite – Buy in bulk – Increases overall savings – well above average 30% Held every May and September Held every May and September – May 2008 Sales increased 23% over May 2007Sales increased 23% over May 2007 Gigantic – All stores participate Gigantic – All stores participate Special case lot sale page on Special case lot sale page on www.commissaries.com www.commissaries.com Customer favorite Customer favorite – Buy in bulk – Increases overall savings – well above average 30%

8 Expanding access to the Commissary Benefit Expanding access to the Commissary Benefit – FY 2008 onsite sales – 125 scheduled events 74 held YTD; $3.59M sales 74 held YTD; $3.59M sales Military family member workforce Military family member workforce Communicate “Quality of Life” benefits Communicate “Quality of Life” benefits – Guard/Reserve On-site Sales System – Virtual Commissary (www.commissaries.com) – Outreach activities On-site Sales: Delivering the Benefit!

9 Test phase Test phase – Tested at four locations; final test location completes Sep 7 42 customers have placed orders42 customers have placed orders Nearly 600 cases ordered ($4,300 sales)Nearly 600 cases ordered ($4,300 sales) Deployment schedule Deployment schedule – January 2009 – pre-order, delivery made to on-site sale location, pay on-site and receive order – Summer 2009 – pre-order, pre-pay, and pick up order at on- site sale location (test in Europe) – Fall 2009 – pre-order, pre-pay, and product is delivered to your home Test phase Test phase – Tested at four locations; final test location completes Sep 7 42 customers have placed orders42 customers have placed orders Nearly 600 cases ordered ($4,300 sales)Nearly 600 cases ordered ($4,300 sales) Deployment schedule Deployment schedule – January 2009 – pre-order, delivery made to on-site sale location, pay on-site and receive order – Summer 2009 – pre-order, pre-pay, and pick up order at on- site sale location (test in Europe) – Fall 2009 – pre-order, pre-pay, and product is delivered to your home

10 $5,862 in Sales 189 Customers Served

11 $187,175 in Sales 900 Customers Served

12 $47,405 in Sales 460 Customers Served

13 $31,918 in Sales 463 Customers Served

14 $250,222 in Sales 4,100 Customers Served

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