1. BRENT – NOW A FAIRTRADE BOROUGH! Peter Moore 21 February 2012 Brent Sustainability Forum

2. 10 MINUTES 1.What is Fairtrade? 2.Why is Fairtrade important for Brent? 3.Brent is now a Fairtrade Borough 4.What can you do?

3. 1. WHAT IS FAIRTRADE?

4. 1.Fair and stable price for producers eg farmers 2.Premium to invest in community or business 3.Social conditions for workers 4.Environmental conditions such as: – Protection of natural resources – No genetically modified organisms – Work towards organic if possible – Minimize chemical fertilizers and insecticides – Aim biological methods of disease control – Disposal of waste THE FAIRTRADE LOGO MEANS:

9. 2. WHY IS FAIRTRADE IMPORTANT FOR BRENT? Cross-party Council commitment to Fairtrade Part of Brent Community Strategy for 2010-2014 WHY?

10. 2. WHY IS FAIRTRADE IMPORTANT FOR BRENT? International part of our drive for sustainability Brent citizens are exceptionally diverse with many links with families and friends in poor countries Being a Fairtrade Borough boosts Brent’s reputation Something tangible we can all do to tackle poverty Fairtrade benefits 7 million people through fair pay for work in decent conditions

11. 3. BRENT IS NOW A FAIRTRADE BOROUGH 1.Council commitment: resolutions, procurement policies, stalls, support to Brent Fairtrade Network 2.147 shops and 24 cafés sell 2+ Fairtrade products 3.Local organizations support Fairtrade: – North West London Hospitals NHS Trust – 29 faith groups, 22 schools, University of Westminster – Community groups eg BSF and its Members! 4.Media coverage and 110 events 5.Brent Fairtrade Network: 130 members

12. 4. WHAT CAN YOU DO? Find out more: www.fairtrade.org.ukwww.fairtrade.org.uk Join mailing list of Brent Fairtrade Network: pacmoore@onetel.com pacmoore@onetel.com Come to our meetings: next is on Tuesday 3 April at 19.30 in this room Come to our celebration of Fairtrade Borough status: Saturday 3 March 10.30-12.30 in Harlesden at the Convent of Jesus & Mary Language College Use Fairtrade products at your meetings Keep buying Fairtrade products in shops and cafés

13. SHOP FOR FAIRTRADE