1. OIA POWERPOINT GUIDELINES & STYLE GUIDE PowerPoint 2010 GUIDELINES 10.13 OIA develops innovative logistics solutions, creatively packaged, to fully optimize your supply chain.

2. GENERAL GUIDELINES FOR CONSISTENCY Always use the OIA Template Keep font size and placement on the page consistent – use the default text boxes Use the provided color theme Keep the entire presentation’s font sizes and image sizes as consistent as possible 2

3. HEADERS OR SLIDE TITLES – ARIAL 26 POINT Sub head Arial 20 pt. bold The first bullet is Arial 20 pt. –The second bullet is Arial 20 pt. The third bullet is Arial 20 pt. –The fourth bullet is Arial 18 pt. »The fifth bullet is Arial 18 pt. 3

4. MASTER SLIDES ARE COLOR-CODED All of the Master Slides are available in 2 colors; –Brown for Packaging –Green for Logistics 4

5. Icon composites for each level of Logistics Services –Air Freight Forwarding –Ocean Freight Forwarding –OIA Expedite –Customs Brokerage –Warehousing & Distribution (shown here) –Global Sourcing –Order Cycle Management AVAILABLE IMAGES There are Logistics images available for your use There is a PDF directory of these images called “OIA-icon Spots- 0612.pdf” 5

6. AVAILABLE IMAGES There are Packaging images available for your use Icon composites for each level of Packaging Services –Retail & Transit Packaging (shown here) –Best Practices Design –Global Sourcing –Order Cycle Management –Logistics –Warehousing & Distribution There is a PDF directory of these images called “OIA-icon Spots- 0612.pdf” 6

7. LOGISTICS SPOT IMAGES There are also a variety of “spot” images available (a few shown here). There is a PDF directory of these images called “OIA-PPT spots- 0612-r1o.pdf” 7

8. PACKAGING SPOT IMAGES There are also a variety of “spot” images available (a few shown here) There is a PDF directory of these images called “OIA-PPT spots- 0612-r1o.pdf” 8

9. There are also a variety of “pre-formatted” slides Packaging Sections PRE-FORMATTED SLIDES Global Footprint Map Service Overview There is a PPT file containing these pages: OIA-Pre-formatted Slides.pptx 9

10. PRE-FORMATTED SLIDES Logistics Sections There are also a variety of “pre-formatted” slides There is a PPT file containing these pages: OIA-Pre-formatted Slides.pptx 10

11. PRE-FORMATTED SLIDES Logistics Case Studies Page 2 and subsequent pages Other images currently available There is a PPT file containing these pages: OIA- Preformatted Slides.pptx Instructions on using your own images on Page ## 11

12. PRE-FORMATTED SLIDES Packaging Case Studies Page 2 and subsequent pages Other images currently available There is a PPT file containing these pages: OIA-Pre-formatted Slides.pptx Instructions on using your own images on Page ## 12

13. PRE-FORMATTED PAGES CASE STUDY EXAMPLES

14. Drag or copy and paste the desired layout from the “OIA Pre-formatted Slides” PPT file. Write or copy and paste your case study text into the text box. INSERT SUBHEAD IF NEEDED CASE STUDY USING PRE-FORMATTED PAGES Drag into thumbnails

15. Add subsequent pages if necessary. There is a secondary page available. It is also possible to use your own side bar image. Import or drag in your image, crop to match the side image and “send to back.” It’s best to do image editing with an external program like Photoshop or Paint. If that is not available, the image adjustment “recolor” in PPT has a Black and White option. Click on your image, to “format” > “re-color” > choose the black and white option. PAGE 2 OF CASE STUDY CASE STUDY EXAMPLE USING EXISTING PRE-FORMATTED PAGES

16. This is an example of a pre-formatted page for packaging case studies. PAGE ONE OF CASE STUDY CASE STUDY FINDING COST SAVINGS WITHIN THE PACKAGING PROCESS

17. And page 2 of a pre-formatted page for packaging case studies. PAGE 2 OF CASE STUDY CASE STUDY FINDING COST SAVINGS WITHIN THE PACKAGING PROCESS

18. PRE-FORMATTED PAGES TESTIMONIAL EXAMPLES

19. Drag or copy and paste the desired layout from the “OIA Pre-formatted Slides” PPT file. Write or copy and paste your testimonial text into the text box. Name of Client in OIA blue (theme color text 2) Title of Client in OIA blue PRE-FORMATTED TESTIMONIAL PAGE TESTIMONIAL

20. Drag or copy and paste the desired layout from the “OIA Pre-formatted Slides” PPT file. Write or copy and paste your testimonial text into the text box. Name of Client in OIA blue (theme color text 2) Title of Client in OIA blue TESTIMONIAL HEADLINE TESTIMONIAL

21. BEGINNING YOUR PRESENTATION USING PRE-DESIGNED LAYOUTS

22. BEGINNING YOUR PRESENTATION Begin by opening the OIA Template or OIA Guidelines and saving it as another name NOTE: Save your new presentation in a location other than where the template resides to avoid over-writing your template. 22

23. USING PRE-DESIGNED LAYOUTS The OIA Guidelines and template files contain several pre-designed layouts To apply a layout to a slide –Select the slide –Go to Home > Layout and choose your preferred design 23

24. CUSTOMIZING YOUR TITLE PAGE The cover page layout has places for the presentation title, date, and client logo or name To insert text, click inside the text box and type To insert a logo, go to “Insert” in the menu bar > photo > picture from file, and find your logo image TitleLogoDate Editable 24

25. INSERTING IMAGES Before you insert an image it is important to know: –PPT only accepts more image files –All images must be RGB mode and not CMYK To insert an image go to Insert > Picture –Choose image using browser and click “insert” –Keep text on the left and insert photo on the right 25

26. INSERTING IMAGES Or drag and drop –Drag image file from folder onto PPT page NEVER resize a photo using top or side handles. Use only corner handles to keep ratio correct To crop use “crop” tool in the Format toolbar Crop Tool Corner handle for resizing Drag image into layout 26

27. INSERTING IMAGES To add a drop shadow go to –Format > Picture Styles > Picture Effects > Shadow > Options –Color: black, Distance: 3 pt, Blur: 5 pt, Transparency: 70% 27

28. TEXT BOX PARAMETERS Text boxes have no fill, no line and contain auto-wrapped text –Under the Home menu, go to Drawing and click on the corner Format Shape button –Under Fill select “no fill” –Under Line Color select “no line” –Under Text Box make sure the “wrap text in shape” is checked Format Shape Button 28

29. TEXT BOX PARAMETERS Paragraphs should be uniformly formatted –Click the Home tab and find the Paragraph Format Toolbar –Click the corner button for the formatting window –Line spacing: Single Before spacing: 6 pt After spacing: 0 pt Special: Hanging by 0.25 in Format Shape Button 29

30. TEXT BOX PARAMETERS Paragraphs should be uniformly formatted –Click the Home tab and find the Paragraph Format Toolbar –Click the corner button for the formatting window –Line spacing: Single Before spacing: 6 pt After spacing: 0 pt Special: Hanging by 0.25 in Paragraph Format Button 30

31. TEXT BOX PARAMETERS Under the MS Office menu, choose PowerPoint Options –Go to Proofing > AutoCorrect Options –Make sure “Autofit title text to placeholder” and “AutoFit body text to placeholder” are NOT checked MS Office Button Options AutoCorrect uncheck both 31

32. HEADER OR TITLE SLIDE PARAMETERS Headers or Slide Titles are black Arial Bold, 22pt font, maximum of two lines –The text should wrap automatically, but if you need to manually break the two lines use a soft return (Shift + Return) The header’s textbox vertical alignment should be centered –Go to Drawing > Format Shape > Text Box > Vertical Alignment “Middle” 32

33. SUBHEAD PARAMETERS Subheads are Arial Bold, 20 pt., black in color Subheads are a maximum of two lines The subhead’s textbox should be vertically aligned to the top –Go to Drawing > Format Shape > Text Box > Vertical Alignment “Top” 33

34. BULLET PARAMETERS Bulleted text is Arial Regular 20 pt –First Indent is Arial Reg 20 pt Second Indent is Arial Reg 20 pt –Third Indent is Arial Reg 18 pt »Fourth Indent is Arial Reg 18 pt To indent highlight the text and click on the bullet button –To make a bullet secondary either: Highlight text and click on bullet hierarchy button or hit the key at the beginning of a line –To move back to the previous bullet level hold the key and the key at the same time Bullet ButtonIndent inward & outward Buttons 34

35. COLOR PALETTE 35

36. COLOR THEME The color theme formulas are the following R: 75, G: 119, B: 29 R: 0, G: 77, B: 132 R: 31, G: 73, B: 125 R: 98, G: 66, B: 3 R: 20, G: 113, B: 140 R: 236, G: 159, B: 32 R: 143, G: 193, B: 71 R: 186, G: 174, B: 149 36

37. CREATING CHARTS AND GRAPHS Click on the chart icon to create a new graph and choose your preferred type An Excel spreadsheet will appear automatically Change data and categories accordingly Close and return to PPT Insert Chart Button Change Data 37

38. PIE CHARTS To design a Pie Chart use first Pie Chart option Change data as needed Select the chart and under Layout set the following: –Chart Title: None –Legend: None –Data Labels: Best Fit None Best Fit x=0, y=0, per=0 38

39. PIE CHARTS With the chart selected, go to Home and change the font settings to –Arial Bold 18 pt white Use the Master Slides text boxes to create labels and a title in the following formats –Labels: Arial Regular 14 pt OIA blue, center alignment –Title: Arial Bold 20 pt black, center alignment White rule –Click on “pie” in chart > format > rule > white Revenue by Service Air Freight Forwarding OIA Expedite Ocean Freight Warehousing and Distribution Customs Brokerage 39

40. BAR GRAPH To design a Column Chart use “Clustered Column” –Change data as needed –Select the chart and under Layout set the following: Chart Title: None Axis Title: Show (if needed) Legend: None Data Labels: Show (if needed) Gridlines: Major Gridlines None Show Major GridlinesNone Show 40

41. BAR GRAPH With the chart selected, go to Home and change the font settings to –Arial Regular 14 pt black Within the chart click on the following and change to –Axes Titles: Arial Bold 14pt black –Data Labels: Arial Regular 9 pt black Chart title is Arial Bold 20 pt black Size chart with handles Gross Revenue $ in millions 41

42. CREATING ORG CHARTS Use existing chart to create your chart (copy & change text boxes) Use “connectors” found under Insert > Shape > Lines Sample Text 42

43. TIPS PPT TIPS

44. PRINTING IN BLACK AND WHITE To print the Black & White Mode version, go to File > Print and choose either “Grayscale” or “Pure Black and White” from your “Print What” dropdown menu Choose Grayscale 44

45. IMAGE ADJUSTMENT To brighten beforeafter 45 To brighten your own images Import into PPT Click on “correction” and choose a brighter thumbnail

46. Image adjustment – black and white To create your own section or case study slide –Drag in your image, size to full height of slide and crop –De-saturate to make image black and white –Send image to back 46 Crop tool Make b/w Send to back

47. QUESTIONS If you have any question please contact the Marketing Department 47