1. HTK Horizon: Sussex Alert Key features overview

2. Key features A single source for public information The public can self-register One data set, multiple organisations Customisable templates and uses Geographical and map targeting Communicate via multiple channels Interactive two-way messaging Reporting and insight

3. Single source for public information: Pull your data together into a single view Customise to include the data you need (name, location, preferences, contact history, etc.) Import data by spreadsheet, manually or via a public registration page Manage contact opt-ins to different channels of communication

4. Group builder – segment and target Segment your audience into target segments with our powerful group builder Create meaningful target groups based on behaviour, location and preferences Map-groups enable you to build location- based groups at the click of a button

5. Build advanced segments from other Groups Map Groups: Segment by location Group builder – segment & target

6. Communicate via multiple channels Communicate across multiple channels: email, web-form, SMS, app-messaging, voice, twitter Control which citizens receive your messages using opt-in categories and media types (email / SMS / voice) Create content quickly - with themes & templates

7. Voice automation Personalised recorded voice messaging services to mobiles or landlines Offers additional resilience during times of high loads on mobile networks

8. Templates and personalisation Create web-landing pages with forms that link directly to your database Personalise your messages & web pages Include each contact’s name, or any other data you store Vary your content: one message with variable subject line, text, content or images A single secure file store for all your content

9. Communicate across multiple Channels WWW. Your own area to store all your content Themes & Layouts at your Disposal Add the personal touch to your content Vary content in a single message depending on the audience

10. Campaigns option Track email opens and click throughs Create different content for different contacts such as citizens and businesses Schedule campaign start times

11. Reporting and insight At a glance “dashboards” Measure your messaging success Analyse data such as best time of day to reach people Clear breakdown of costs per organisation or team