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Influence on Voters Mr. Young American Government
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What are the major factors that influence voters to vote and for whom they vote for?
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http://www.youtube.com/watch?v=IHaWHlJ dUoI&NR=1&feature=endscreen http://www.youtube.com/watch?v=IHaWHlJ dUoI&NR=1&feature=endscreen
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Idiot- comes from the Greek word idiotes, which in ancient Athens referred to citizens who did not vote or otherwise take part in public life—they were ignorant of public affairs
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1. Personal Background of voter 2. Degree of voter loyalty to one of the political parties 3. Issues of the campaign 4. Voters’ image of the candidates 5. Propaganda
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Age has a big factor on whether or not a person votes and who the candidate is that they vote for
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Voters’ education, religion, and racial or ethnic background affect their voting habits Voters’ background influences their voting but they do not always vote the way their background says they should
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One who is caught between conflicting elements in his/her life such as religion, income level, and peer pressure Other issues are usually important, such as campaign issues and the personalities of the candidates
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http://www.youtube.com/watch?v=wKQAB PI8Nc4&feature=endscreen&NR=1 http://www.youtube.com/watch?v=wKQAB PI8Nc4&feature=endscreen&NR=1
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Strong Party voters tend to vote for the party more than the issue or candidate Straight-party ticket- one where a voter has selected candidates of his/her party only Weak party voters are more influenced by issues and candidates than by parties Independent voters usually have a weak party loyalty, but are becoming more and more important in Presidential elections
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Starting to see more campaigns about candidates and not about parties, which could lead to voter apathy Candidate- talk about personal attributes and character Parties- more about issues
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1. TV has helped spread campaign issues 2. Voters today are better educated than voters of the past 3. Current issues seem to have a greater impact on personal lives than they have in a while
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Just as important as issues themselves is the way the voters perceive the issues Most voters select candidate on image alone Want president they can trust Candidate must at least be viewed as competent to handle to job and problems that go with it Candidates must then convey the impression that they have these certain qualities
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http://www.youtube.com/watch?v=fnx- SqMYknI&feature=related http://www.youtube.com/watch?v=fnx- SqMYknI&feature=related
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“Being a president is like riding a tiger. A man has to keep riding or be swallowed. A president is either constantly on top of events, or, if he hesitates, events will soon be on top of him.”
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Involves using ideas, information, or rumors to influence opinion. Propaganda is not necessarily lying or deceptions Uses information in any way that supports a predetermined objective Voter Participation can be reduced when this is used, voters do not appreciate it There are 7 propaganda techniques
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Name calling; identifying a candidate with a term such as “Un-American”
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http://www.youtube.com/watch?v=jU7fhIO7 DG0 http://www.youtube.com/watch?v=jU7fhIO7 DG0
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http://www.livingroomcandidate.org/comme rcials/1964/peace-little-girl-daisy http://www.livingroomcandidate.org/comme rcials/1964/peace-little-girl-daisy http://www.livingroomcandidate.org/comme rcials/2004/any-questions http://www.livingroomcandidate.org/comme rcials/2004/any-questions
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Interpreting a political event or statement from a particular point of view
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Giving only one side of the facts to support a candidate’s position
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http://www.youtube.com/watch?v=7qsBGUh 69FA http://www.youtube.com/watch?v=7qsBGUh 69FA http://www.youtube.com/watch?v=1uXKVjo m734 http://www.youtube.com/watch?v=1uXKVjo m734 http://www.livingroomcandidate.org/comme rcials/2008/original-mavericks http://www.livingroomcandidate.org/comme rcials/2008/original-mavericks http://www.livingroomcandidate.org/comme rcials/2008/no-maverick http://www.livingroomcandidate.org/comme rcials/2008/no-maverick
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Associating a patriotic symbol with a candidate
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http://www.youtube.com/watch?v=hje8D5is4 RU http://www.youtube.com/watch?v=hje8D5is4 RU http://www.youtube.com/watch?v=MgH5PU qMxgU http://www.youtube.com/watch?v=MgH5PU qMxgU
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One of the oldest, identifying the candidate as “just one of the common people”
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http://www.youtube.com/watch?v=pueoTqY Ttu0 http://www.youtube.com/watch?v=pueoTqY Ttu0 http://www.youtube.com/watch?v=kpN7eU2 0VJY http://www.youtube.com/watch?v=kpN7eU2 0VJY http://www.youtube.com/watch?v=71oSnNs d9XU http://www.youtube.com/watch?v=71oSnNs d9XU http://www.livingroomcandidate.org/comme rcials/1992/morning http://www.livingroomcandidate.org/comme rcials/1992/morning http://www.youtube.com/watch?v=bRt3dWF qs-M (start at 2:15) http://www.youtube.com/watch?v=bRt3dWF qs-M
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A celebrity endorses a candidate
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http://www.youtube.com/watch?v=Fr7P- rBO6-4 http://www.youtube.com/watch?v=Fr7P- rBO6-4 http://www.youtube.com/watch?v=pUL5g-- 9YZA http://www.youtube.com/watch?v=pUL5g-- 9YZA http://www.youtube.com/watch?v=MDUQW 8LUMs8 http://www.youtube.com/watch?v=MDUQW 8LUMs8
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Urging voters to support a candidate because everyone else is
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http://www.youtube.com/watch?v=KReGP2 uW5yg http://www.youtube.com/watch?v=KReGP2 uW5yg
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http://factcheck.org/ http://factcheck.org/ This is a great website to check the facts of different campaign ads to see if they are true, the truth is stretched, or there is no truth at all.
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Some do not vote because they do not meet State requirements Three basic requirements 1. US Citizen 2. Residency- must be a resident of that state, for at least 30 days 3. Registration- must register with a local election board, good way to prevent voter fraud, almost 1/5 of Americans move to a new location every 5 years
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Higher income levels and occupational status Usually better educated Active in community life Strong political party affiliation Middle-aged Subject to fewer cross-pressures than non- voters Sense of political efficacy, believe that voting is important, and that their vote matters
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Apathy- they really do not care or are lazy Lack of political efficacy- does not matter one way or the other, my vote doesn’t matter Inconvenience- long lines, bad weather, etc “Time-zone fallout” Social Characteristics: young (under 35), unmarried, unskilled, rural
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What are the major factors that influence voters to vote and for whom they vote for?
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