1. Pavlov and Skinner

2. State Standards Standard 5.0 Standard 5.0 identify people who are part of the history of psychology identify people who are part of the history of psychology describe the major 20th century schools of psychology such as Behaviorism, Gestalt, Psychoanalysis, and Humanistic. describe the major 20th century schools of psychology such as Behaviorism, Gestalt, Psychoanalysis, and Humanistic.

3. State Standards Standard 6.1 Standard 6.1 understand personality approaches and understand personality approaches and theories. theories. apply developmental theories to life situations. apply developmental theories to life situations.

4. Pavlov discovered classical conditioning, when an organism learns a response to a stimulus that normally does not bring about that response. Pavlov discovered classical conditioning, when an organism learns a response to a stimulus that normally does not bring about that response.

5. Pavlov found that dogs salivate at the mere sound of a tuning fork if it is rung at feeding time. Pavlov found that dogs salivate at the mere sound of a tuning fork if it is rung at feeding time.

6. Video Clips Pavlov’s Experiment The Office Parody of The Office Classical Conditioning at BGSU Pavlov’s Experiment The Office Parody of The Office Classical Conditioning at BGSU Pavlov’s Experiment The Office Parody of The Office Classical Conditioning at BGSU

7. B.F. Skinner is considered the father of behaviorism. B.F. Skinner is considered the father of behaviorism. Operant conditioning: Process by which people make responses because they have learned that positive or negative consequences are dependent on the response. Operant conditioning: Process by which people make responses because they have learned that positive or negative consequences are dependent on the response.

8. Reinforcer: Any stimulus that increases a response. Reinforcer: Any stimulus that increases a response. 1. Positive reinforcer: Stimulus added to an environment that added to an environment that increases a response. increases a response.

9. 2. Negative reinforcer: Stimulus whose removal increases a whose removal increases a response. response.

10. "Between stimulus and response, there is a space. In that space lies our freedom and power to choose our response. In our response lies our growth and freedom." --Viktor E. Frankl (psychiatrist and Holocaust survivor)

11. Journal Entry Describe an example of each in your life and its effect on you: Describe an example of each in your life and its effect on you: 1. Presentation of a positive reinforcement. 2. Presentation of a negative reinforcement. reinforcement.