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30 Recruiting Strategies in a Down Economy in 30 Minutes: {Drinking from a Firehose…}

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Presentation on theme: "30 Recruiting Strategies in a Down Economy in 30 Minutes: {Drinking from a Firehose…}"— Presentation transcript:

1 30 Recruiting Strategies in a Down Economy in 30 Minutes: {Drinking from a Firehose…}

2 Free Test Drive: http://www.generallead.com/sourcing.asphttp://www.generallead.com/sourcing.asp

3 Broadlook Diver *14-Day Free Trial Included with Webinar : http://www.broadlook.com /gpeterson?ref=gpeterson http://www.broadlook.com /gpeterson?ref=gpeterson

4 30 Recruiting Strategies in a Down Economy

5 The Economy is Not in Good Shape

6 Layoffs are Everywhere

7 #1: Pay Attention to Layoffs; Raid Competitors

8 #2: General Job Boards are Dying; Go Niche

9 #3: Be Visible EVERYWHERE Online

10 #4: Dive into Mobile Marketing

11 #5: Get a Corporate Facebook Page

12 #6: Start a LinkedIn Group

13 #7: Be Accessible with IM on your Website

14 #8: Utilize Online Press Releases

15 #9: Create Free Whitepapers, eBooks and PPTs

16 #10: Host an Online Video Show

17 #11: Utilize Podcasting

18 #12: Do Creative Email Marketing Campaigns

19 #13: Run Referral Programs Online

20 #14: Get Your Jobs Listed in Search Engines

21 #15: Build a “Better” Career Site

22 #16: Run CPC/CPM/CPA Ad Campaigns

23 #17: Capture Talent with RSS Feeds

24 #18: Build a Passive Talent Database

25 #19: Tune Into the Blogosphere

26 #20: Use Your Blog to Drive Talent

27 #21: Get on the Microblogs…Especially Twitter

28 #22: Find Billions of FREE Documents Online

29 #23: Use Jigsaw to Complete Your Puzzle

30 #24: Bookmark the Web; Make it Your Library

31 #25: Automate Your Sourcing Efforts

32 #26: Conduct Virtual Job Fairs

33 #27: Create Custom Search Engines

34 #28: Find Passive Talent in Your ATS & Desktop

35 #29: Stay Active in Online Groups

36 #30: Be Visible “Locally” with Meetup

37 #31 (BONUS): Host Free Webinars on Hot Topics

38 Important Information *Presentation Available for Download Online: http://tinyurl.com/67h7oe *Broadlook Diver Trial: http://www.broadlook.com/gpeterson?ref=gpeterson Geoff Peterson Managing Principal, General Lead (www.generallead.com)www.generallead.com gpeterson@generallead.com (724)940-9471 Editor, StaffBytes (www.staffbytes.com)www.staffbytes.com geoffp@staffbytes.com LinkedIn: www.linkedin.com/in/geoffpetersonwww.linkedin.com/in/geoffpeterson Twitter ID: http://twitter.com/geoffpetersonhttp://twitter.com/geoffpeterson


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