1. San Diego Crew Classic San Diego Crew Classic ® SDTMD Presentation January 30 th, 2015

2. San Diego Crew Classic Agenda Recap Crew Classic 2014 Plans for 2015 –Funding Request –ROI Projections Roadmap for growth 2016 & beyond Q & A 2

3. San Diego Crew Classic Recap CC 2014 384 Entries, 40 off our peak Cal won the Copley Cup USC won the Jessop Whittier 6140 Heads in beds Thinnest Operating budget in last 10 years 50 Rowers from Hong Kong, first time APAC And yes, they are returning First ever Rowak Classic, 2 nd Annual will be epic 3

4. San Diego Crew Classic Plans for 2015 New partnership with Row2k, over 4M visits during HOCR – de facto standard for rowing news www.row2k.com/crewclassic Crews to College, hosted by Sparks Consulting & RAC Targeting our 800 Jr. Rowers and their parents Adaptive Rowing, first ever events at Crew Classic Clubs from NY, FL, TX, CO, OKC, and DC Partnering with US Military/Wounded Warrior US & Canadian National Team Races 4- and 4x, Rowak race off with K4s (Czech World Champ K4) Compressed race schedule to 8 min centers, more races Attended US Rowing Conference – proposed adding dual races for 3 rd day of racing and a buoyed course for Spring break practice the week before Univ Minn winter training now and prior to CC 4

5. San Diego Crew Classic 2016 Funding Request 5 2016 Advertising$29,000 Adv. Agency Fees$5,000 Team Payout$100,000 Marketing Materials & Brochures$5,000 Outside Contractors$20,000 Travel$6,000 TOTAL$165,000

6. San Diego Crew Classic TMD Roi 6

7. San Diego Crew Classic ROAD MAP for Growth 7 Changing our Mission, Vision and Values –The San Diego Crew Classic, hosting the rowing community’s finest event in America’s finest city –Stated goals of sponsoring community rowing in SD and funding our US team; 5 year goal of building a community aquatics center Revamped layout of regatta to attract more alumni; put the tents on the beach –Building out PR and Media plan to become an event –Looking to attract college and Jr. Crews for Winter and Spring break stays; University Minnesota committed; dual racing on Friday Professional fund development to attract “naming” sponsors and build out specific brands associated with the regatta; i.e. BNY Mellon @ HOCR 5 year marketing roadmap Establishing a late fall event similar to HOCR; can easily surpass CC for number of competitors (November time frame); Fall Classic exists Coastal Rowing Demonstration; New event in World Rowing –Crew Classic looking to host a World Cup event in 2016 Hosting US Rowing Convention in 2016

8. San Diego Crew Classic THE RIGHT Programs Top rowing clubs and universities – High Caliber Competition 4,000 athlete participants  High existing / potential income levels  Geographically diverse background  Likely to return to San Diego in the future 8 *** Past Participants ***

9. San Diego Crew Classic 9 SAN DIEGO CREW CLASSIC