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Communication and Information Technology

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1 Communication and Information Technology
Chapter 11 © 2007 Prentice Hall, Inc. All rights reserved.

2 Understanding Communication
Q: Have you ever heard the old adage, “you can’t not communicate”? Q: What does this mean? © 2007 Prentice Hall, Inc. All rights reserved.

3 Communicating Supportively
Q: Isn’t supportive communication just a “nice-person” technique? A: No. The goal is not to be merely liked by other people, or to produce social acceptance. Positive interpersonal relationships have practical, instrumental value in organizations. Consider the following… © 2007 Prentice Hall, Inc. All rights reserved.

4 Communicating Supportively
* Companies fostering communicative relationships enjoy higher productivity, faster problem solving, higher-quality outputs, and fewer conflicts and subversive activities than do groups and organizations where relationships are less positive. * A 1986 study concluded that the presence of good supportive communication between managers and subordinates was three times more powerful in predicting profitability in 40 major corporations over a five-year period than the next most powerful variables – market share, firm size, and sales growth rate – combined! © 2007 Prentice Hall, Inc. All rights reserved.

5 1. Fear of expression and/or actions.
Breaking Through the Four Barriers to Quality Building Business Infrastructures for the 25th Century by Bruce Snell All the problems encountered by an organization in building business infrastructure fall into the following four barriers to quality: 1. Fear of expression and/or actions. 2. Lack of communication (verbal and/or written). 3. Lack of written procedure. 4. Lack of training. © 2007 Prentice Hall, Inc. All rights reserved.

6 What Is Communication? Communication
The transfer and understanding of meaning. Transfer means the message was received in a form that can be interpreted by the receiver. Understanding the message is not the same as the receiver agreeing with the message. 2 types we discuss in the business world… Interpersonal Communication Communication between two or more people Organizational Communication All the patterns, network, and systems of communications within an organization © 2007 Prentice Hall, Inc. All rights reserved.

7 Organizational Communication Flows
Diagonal Upwa r d Downwa r d Lateral © 2007 Prentice Hall, Inc. All rights reserved.

8 Evaluating Communication Methods (p. 296)
Feedback Complexity capacity Breadth potential Confidentiality Encoding ease Decoding ease Time-space constraint Cost Interpersonal warmth Formality Scanability Time consumption © 2007 Prentice Hall, Inc. All rights reserved.

9 Exhibit 11–2 Comparison of Communication Methods
Note: Ratings are on a 1–5 scale where 1 = high and 5 = low. Consumption time refers to who controls the reception of communication. S/R means the sender and receiver share control. Source: P. G. Clampitt, Communicating for Managerial Effectiveness (Newbury Park, CA: Sage Publications, 1991), p. 136. © 2007 Prentice Hall, Inc. All rights reserved.

10 Interpersonal Communication Barriers
Filtering National Culture Emotions Language Interpersonal Communication Information Overload Defensiveness © 2007 Prentice Hall, Inc. All rights reserved.

11 Barriers to Effective Interpersonal Communication
Filtering The deliberate manipulation of information to make it appear more favorable to the receiver. Emotions Disregarding rational and objective thinking processes and substituting emotional judgments when interpreting messages. Information Overload Being confronted with a quantity of information that exceeds an individual’s capacity to process it. © 2007 Prentice Hall, Inc. All rights reserved.

12 Barriers to Effective Interpersonal Communication (cont’d)
Defensiveness When threatened, reacting in a way that reduces the ability to achieve mutual understanding. Language The different meanings of and specialized ways (jargon) in which senders use words can cause receivers to misinterpret their messages. National Culture Culture influences the form, formality, openness, patterns and use of information in communications. © 2007 Prentice Hall, Inc. All rights reserved.

13 Overcoming the Barriers to Effective Interpersonal Communications
Use Feedback Simplify Language Listen Actively Constrain Emotions Watch Nonverbal Cues © 2007 Prentice Hall, Inc. All rights reserved.

14 Exhibit 11–3 Active Listening Behaviors
Source: Based on P.L. Hunsaker, Training in Management Skills (Upper Saddle River, NJ: Prentice Hall, 2001). © 2007 Prentice Hall, Inc. All rights reserved.

15 The Emotional Bank Account Stephen R. Covey
We all know what a financial bank account is. We make deposits into it and build up a reserve from which we can make withdrawals when we need to. An Emotional Bank Account is a metaphor that describes the amount of trust that’s been built up in a relationship. It’s the feeling of safeness you have with another human being. If I make deposits into an Emotional Bank Account with you through courtesy, kindness, honesty, and keeping my commitments to you, I build up a reserve. Your trust towards me becomes higher, and I can call upon that trust many times if I need to. I can even make mistakes and that trust level that emotional reserve, will compensate for it. © 2007 Prentice Hall, Inc. All rights reserved.

16 The Emotional Bank Account Stephen R. Covey
My communication may not be clear, but you’ll get my meaning anyway. You won’t make me an “offender for a word.” When the trust account is high, communication is easy, instant, and effective. But if I have a habit of showing discourtesy, disrespect, cutting you off, overreacting or threatening you, eventually my Emotional Bank Account is overdrawn. The trust level gets very low. Then what flexibility do I have? None. I’m walking on mine fields. I have to be very careful of everything I say. I measure every word. It’s tension city, memo haven. It’s protecting my backside, politicking. And organizations are filled with it. Many families are filled with it. Many marriages are filled with it. © 2007 Prentice Hall, Inc. All rights reserved.

17 The Emotional Bank Account Stephen R. Covey
Six Major Deposits 1. Understanding the Individual 2. Attending to the Little Things 3. Keeping Commitments 4. Clarifying Expectations 5. Showing Personal Integrity 6. Apologizing Sincerely When You Make a Withdrawal © 2007 Prentice Hall, Inc. All rights reserved.

18 6. Apologizing sincerely when you make a withdrawal
When we make withdrawals from the Emotional Bank Account, we need to apologize and we need to do it sincerely. Great deposits come in the sincere words: “I was wrong.” “That was unkind of me.” “I showed you no respect.” “I embarrassed you in front of your friends and I had no call to do that. Even though I wanted to make a point, I should never have done it. I apologize.” © 2007 Prentice Hall, Inc. All rights reserved.

19 6. Apologizing sincerely when you make a withdrawal
It takes a great deal of character strength to apologize quickly out of one’s heart. A person must possess himself and have a deep sense of security in fundamental principles and values in order to genuinely apologize. People with little internal security can’t do it. It makes them appear too vulnerable. They feel it makes them appear soft and weak, and they fear that others will take advantage of their weakness. Their security is based on the opinions of other people, and they worry about what others might think. In addition, they usually rationalize their wrong in the name of the other person’s wrong, and if they apologize at all, it’s superficial. © 2007 Prentice Hall, Inc. All rights reserved.

20 Communication Flows Lateral Diagonal Upwa r d Downwa r d
© 2007 Prentice Hall, Inc. All rights reserved.

21 Direction of Communication Flow
Downward Communications that flow from managers to employees to inform, direct, coordinate, and evaluate employees. Upward Communications that flow from employees up to managers to keep them aware of employee needs and how things can be improved to create a climate of trust and respect. © 2007 Prentice Hall, Inc. All rights reserved.

22 Direction of Communication Flow (cont’d)
Lateral (Horizontal) Communication Communication that takes place among employees on the same level in the organization to save time and facilitate coordination. Diagonal Communication Communication that cuts across both work areas and organizational levels in the interest of efficiency and speed. © 2007 Prentice Hall, Inc. All rights reserved.

23 The Grapevine An informal organizational communication network that is active in almost every organization. Provides a channel for issues not suitable for formal communication channels. The impact of information passed along the grapevine can be countered by open and honest communication with employees. Read p. 306 © 2007 Prentice Hall, Inc. All rights reserved.

24 How Some Companies Open Up Communication
Union Pacific Town hall meetings Mattel Toys Management by walking around Eating in the cafeteria CDM No titles on business cards Open, low-partition offices © 2007 Prentice Hall, Inc. All rights reserved.

25 How Some Companies Open Up Communication
Brooks Furniture “People will put every effort into advancing the business in which they can communicate their ideas freely” Greets workers by name “Remember that a person’s name is to that person the sweetest and most important sound in any language.” Dale Carnegie Chats on personal matters GE Work-Out © 2007 Prentice Hall, Inc. All rights reserved.

26 Reaching and Changing Frontline Employees by TJ and Sandar Larkin
Harvard Business Review Article Reaching and Changing Frontline Employees by TJ and Sandar Larkin © 2007 Prentice Hall, Inc. All rights reserved.


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