1. Hummingbird и Opentext:
новые перспективы и технологии работы
Mike van der Kamp
Director of Business Development EMEA Open Text Corporation

2. OpenText acquires Hummingbird An outlook on the ECM Market for 2007+
Agenda
OpenText acquires Hummingbird
An outlook on the ECM Market for 2007+
OpenText Vision
Products and Solutions

3. OpenText acquires Hummingbird

4. OpenText acquires Hummingbird

5. ECM Solutions Stack Defined
Market
Consolidation
Market
Commoditization
In a word, the strategic response to these market conditions are to build channel to avoid the market commoditization and to acquire other companies to avoid being consolidated.

6. Channel Acquire Market Market Consolidation Commoditization
ECM Market Strategy
Channel
Market
Consolidation
Market
Commoditization
In a word, the strategic response to these market conditions are to build channel to avoid the market commoditization and to acquire other companies to avoid being consolidated.
Acquire

7. ECM Market Strategy – an outlook for 2007
IBM - Filenet
24% market share
Old versions of Filenet products are windows centric
P8 in J2EE (websphere)
Opentext - Hummingbird
22% market share
Microsoft centric with a support for J2EE
EMC Software Services
11.6% market share …
Market
Consolidation
The acquisition strategy depends on our ability to be able to acquire.
Acquire

8. Positioning in 2007 - 2008 SAP Hummingbird Interwoven H O T FileNet
ECM
Applications
Infrastructure
Task Centric
Technology Centric
SAP
Hummingbird
Interwoven
H O T
FileNet
OpenText
Microsoft
EMC
IBM - Filenet
Oracle
Vignette
Stellent
IBM

9. ECM Market Strategy - Partners
Channel
Market
Commoditization
When it comes to building channel, these are the major players that we will be dealing with.

10. OpenText Vision

11. Our Key Positioning Principles
Value to the Customer – a non technology focus
Content-centric solutions
Reduced Total Cost of Ownership – integrated and interchangeable and interoperable related content management components
Simplicity - expose LiveLink ECM eDOCS Suite functionality as close to familiar ways of working as possible
Task Centric Working – All content should be managed together according to a business structure, e.g. Dynamic and Configurable Views

12. Enterprise eco-system
DESKTOP ENVIRONMENT
Impact of information on the desktop experience
Impact of desktop tools on access to information
This is the key slide that sums up everything. The desktop is dominated by MSFT and the Information is dominated by SAP/ORCL.
We play a critical role in bringing the two together. This is critical because customers are reluctant to go with one single vendor and would rather have a “third party” bring the platform vendors together. It is safer for them that way.
IINFORMATION ENVIRONMENT

13. Products and Solutions

14. Enterprise Content Management
“The business benefits of integrated enterprise content management are quite clear. As organizations become even more cost-conscious about their IT investments, the single-vendor solution for ECM becomes the most valuable option for managing the vast amounts of content used throughout the enterprise.”
— Doculabs

15. Hummingbird Enterprise Suite?
LiveLink ECM eDOCS Suite
Products:
LiveLink ECM eDOCS DM
LiveLink ECM eDOCS RM
LiveLink ECM eDOCS KM
LiveLink ECM eDOCS Collaboration
LiveLink ECM eDOCS Workflow

16. LiveLink ECM eDOCS Suite
Solutions:
LiveLink ECM eDOCS for Contracts Management
LiveLink ECM eDOCS for Legal
LiveLink ECM eDOCS for Accounts Receivable
LiveLink ECM eDOCS for …

17. Typical Contract Management Issue
complaint management
mix-breed of users.
skilled application users, who lives in ERP systems, such as AP Processes
Some are knowledge workers live mostly in MS Outlook, such as Buyers and Receivers
A well designed process should enable everyone involved to use the tools that are most comfortable to them.
A/P
Follow-up
Buyer
Receiver
A/P Data
Entry
Lets consider a common problem that most companies have which is the handling of invoices.

18. Make Dust, or Eat Dust