1. Siemens Smart Grid Innovation Contest Join the grid – energize the world. Contact for more information: Michaela Stolz-Schmitz (E SGA) Christoph Hielscher (E SGA), Michael Heiss (CT O OI) Ilaria Carrara-Cagni (CT O UNI) For internal use only. © Siemens AG 2011. All rights reserved.

2. Join the grid – energize the world  Siemens starts the global Smart Grid Innovation Contest on April 13, 2011.  Everybody is invited to participate  Observe and get a market insight  Contribute ideas on business models, applications, technologies  Winner can win attractive prizes and can be invited to implement their idea within the Siemens Portfolio.  End of the public Idea Contest is on May 31, 2011.  Siemens Smart Grid Innovation Contest

3. Page 3 For internal use only. © Siemens AG 2011. All rights reserved. Energy Sector E SGA The Contest is divided into 2 phases Open Innovation methodology: based on social media platform Two submission phases:  13.4. - 31.5.2011: Public Phase: Idea contest Everybody may submit, comment, rate ideas and win attractive prizes.  4.10.-30.11.2011 : University Phase: Call-for-research-proposals University Program only - option of startup seed-funding for best projects. Ideas and proposals shall address:  Smart Grid business models  Smart Grid technologies Contest sponsors are Klaus Helmrich and Dr. Richard Hausmann Total funding 1,000,000 € in total for research to create innovation out of the initial ideas € € € more investments possible, if the innovation is selected to be part of the Siemens portfolio www.siemens.com/smartgridcontest Winners Prices 15,000 € in total cash awards plus trip to Berlin

4. Page 4 For internal use only. © Siemens AG 2011. All rights reserved. Energy Sector E SGA Your benefits A unique opportunity to:  Get access to some of the most insightful ideas and market trends in your field.  Be part of and benefit from the new business models that change the game.  Become a leader in sustainability. And exploit  the creative communication channels with outstanding professionals and creative minds.  the innovation eco-system in collaboration with your partners. … and listen what the Generation Y is expecting from you Your participation creates a win-win situation Why is Siemens organizing the contest? Get ideas of:  New business models that change the game.  Applications for new customer benefits.  Disruptive technologies, which can change the business rules. And  Set up creative communication channels with customers and end-users.  Strengthen the innovation eco-system in collaboration with our partners.  Identify top universities and support PhD-students in the field. …and listen what the Generation Y is expecting from us.

5. For internal use only. © Siemens AG 2011. All rights reserved. Siemens Smart Grid Innovation Contest Join the grid – energize the world Join the contest and get awarded: http://www.siemens.com/smartgridcontest http://www.siemens.com/smartgridcontest