2. Introducing... Personalized Health Promotion and Wellness Programs brought to you by:

3. In Partnership with... Duke University Medical Center Duke Center for Living Stedman Nutrition Center

4. What is The PHD Network ? A personal health management system utilizing the power of the Internet to distribute educational programs unique to each participant via licensed sponsors.

5. Our Mission To promote wellness education and empower members to take responsibility for their own: Personal Health Development

6. Our Approach… Fast, Reliable, Cost Effective – Delivery Method Personal Health Programs for all participants – Employees / Spouse Convenient Access – No Geographic Limitations Trusted information developed at Duke University Tracking and Compliance Programs to monitor progress Co-Branded look to support Sponsor “Offerings and Programs” The PHD Network Features:

7. Target Markets… Workplace Wellness – Helping to lower Health Care Claims Disease Management – Education and Intervention Programs Patient Education – Personalized “Trusted” Content Consumer Health – Value Added Service for Existing Programs The PHD Network Benefits Several Markets:

8. White House Launches HealthierUS Initiative Be physically active every day Eat a nutritious diet Get preventive screenings Make healthy choices For more go to: HealthierUS.gov President Bush takes steps to “Promote Good Health”

9. Closing the Wellness Gap High cost (need large groups) A “One size fits all” approach Inconsistent content delivery among various locations Lack of individual “follow up” Limited measurement capabilities Typical Program Concerns PHD Network Solutions Very Cost Effective (only $24 per user/year) Personalized for each PHD Member Continuity of Duke Written Content for every member at all locations Software tracks individual progress Variety of Group and Sponsor Reports

10. A Complete Health Management System A Complete Health Management System How it works: Personal Health Assessment Assign Personal Wellness Programs Convenient Online Access Track Progress / Provide Reports Support Incentive / Reward Programs

11. Easy “Online Enrollment”... Following completion of the Personal Health Assessment -- charts and reports are displayed to indicate areas of individual health concern designed to help people reach a “readiness to change mindset” necessary to improve healthy living habits.

12. Individual Disease Risk Profiles… Risks for Heart Disease, Diabetes and Stroke See Peer Group Comparison Find out Your Achievable Risk Level

13. Focus is on Five Key Areas Health Education Nutrition Exercise and Fitness Stress Management Personal Development Click on any course title to access your lessons. Each program takes about 15 minutes to complete -- a quiz follows to earn incentive points and monitor individual program compliance.

14. Learning is Visual… Quality Graphics Promote Learning Much Better Than “Text Only” Sample of “Pictures in Motion”

15. “Private Label” Delivery Users can access The PHD Network via ActivHealth.com, but more often will come in through a Sponsor’s site -- like the LifeSigns example shown here. These slides show several samples of the same template -- modified to accommodate various sponsor logos and color schemes to keep the look and feel consistent with the sponsor’s web site.

16. Access is Private and Secure Internet Files Remain Confidential Private Username and Password Secure Data Management

17. Solutions for Members Solutions for Members Personalized Convenient and User Friendly Includes Program for Spouse Available 24x7 Portable – Consistent Content Trusted Source – Duke University Tracks Participation and Improvement Focus is at the “User Level” At last …… A program that is:

18. Benefits for Sponsors Benefits for Sponsors Promotes “Quality of Life” on behalf of the Sponsor Places focus on both individual and spouse/family health issues Communication Tool - maintain year round contact with your audience Cost Effective – low “per user/per year” fee structure Reports - quantitative feedback and compliance tracking Key Point - supports your existing business model Healthier Employees = Improved Morale Less Family Stress = Longevity of Service

19. Thank you – We appreciate your time. Thank you – We appreciate your time. Any Questions? Copyright 2001 All Rights Reserved