1. SME Toolkit SEO Training Business Edge and SME Toolkit 1

2. SEO What Is It? Why Use It?

3. How To Gain Traffic Search Engines Paid Search Advertising External Links Offline Marketing Word of Mouth

4. Keyword Selection Select Between 10-16 Review Most Popular Content View Competitors’ Keywords Use Adwords Use Paid Services

5. Landing Pages Choose Landing Page Place Keywords 3x on Page Keyword in Page Title Keyword in Title Tag Keyword in Links

6. New Features V3.0 Add Title Tag to Homepage Add Localized Suffix to Title Tag Add Metatags to Category Page & Content Types Add Title Tags and Images to Content Items Localize Metatags for Shared Content Expanded Browse and Search Display

7. Link Campaign Add Title Tag to Homepage Add Localized Suffix to Title Tag Add Metatags to Category Page & Content Types Add Title Tags and Images to Content Items Localize Metatags for Shared Content Expanded Browse and Search Display

8. Next Steps View SEO Guide Chrome Browser – SEO Site Tools Select Site Keywords Optimize all Local Content Optimize Child Pages Create a Calendar for Inbound Link Campaign Monitor your Progress