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Published byClyde Higgins Modified over 9 years ago
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The youth reward programme
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EARN SWAPITS & GET THINGS YOU WANT! Consumer proposition
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How it works earn spend bank get
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On screen – shopping centre On screen – bank account My own bank account!
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On screen – shopping centre I can get what I want! Whenever Fantastic offers
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Reward the behaviour you want Partner proposition
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Swapits for schools Healthier eating. Attendance & performance. Finance. Sports. Extra curricular activities. 30% plus sales uplift.
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Safety & relevance Dedicated to the youth market Written parental consent. Vetted product. No contact. Editorial policy. Social factors.
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Scale Over 400,000 youths already members. Over 70,000 items redeemed per month. Over 9 million page impressions per month. Average user time of 27 minutes.
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And Chid safety
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And Swapits incentivised game: The higher game level you achieve, the more Swapits you earn. A powerful reason to play again and again!
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