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The youth reward programme. EARN SWAPITS & GET THINGS YOU WANT! Consumer proposition.

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Presentation on theme: "The youth reward programme. EARN SWAPITS & GET THINGS YOU WANT! Consumer proposition."— Presentation transcript:

1 The youth reward programme

2 EARN SWAPITS & GET THINGS YOU WANT! Consumer proposition

3 How it works earn spend bank get

4 On screen – shopping centre On screen – bank account My own bank account!

5 On screen – shopping centre I can get what I want! Whenever Fantastic offers

6 Reward the behaviour you want Partner proposition

7 Swapits for schools Healthier eating. Attendance & performance. Finance. Sports. Extra curricular activities. 30% plus sales uplift.

8 Safety & relevance Dedicated to the youth market Written parental consent. Vetted product. No contact. Editorial policy. Social factors.

9 Scale Over 400,000 youths already members. Over 70,000 items redeemed per month. Over 9 million page impressions per month. Average user time of 27 minutes.

10

11 And Chid safety

12 And Swapits incentivised game: The higher game level you achieve, the more Swapits you earn. A powerful reason to play again and again!


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