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1 http://www.youtube.com/user/constantcontact?v=S-H-p5dA5N4&feature=pyv&ad=5837671367&kw=+social++media

2 The Power of Video It gets your voice heard. Less than 40% of communication is verbal (words themselves only). More than 60% is non verbal. Non- verbal is more trusted by the message receiver. It is more powerful. Video delivers your message with both verbal and nonverbal communication.

3 Social video platforms: Three of the top video sharing sites: YouTube Dailymotion.com Metacafé.com

4 Daily Motion 48,000,000 monthly users Audience 60% male. User generated videos.

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6 Metacafé 61% of the audience is males aged 25-31 Very much like YouTube

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8 We recommend you start out with Youtube

9 Youtube Most widely known Biggest user base out of all the social media sites. Easiest to use across numerous platforms Caters to both male and female 50- 50

10 You can embed posted video and share easily on your website and throughout other social media tools such as a company facebook, blog, or twitter account.

11 It’s a good easy way to create new content for your website, which will increase your website’s SEO

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13 Strategies for Your Social Videos Video Blog Helpful Tutorials to build personal brand Public relations Share Advertising Customer Interaction Promotions and competitions

14 Cont. Useful at: Trade Shows Speaking Engagements

15 POSSIBILITIES: ENDLESS!

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18 Video can also be used to promote special interest Pieces The Maine Labor Mural Projection Bombing On The CapitolThe Maine Labor Mural Projection Bombing On The Capitol

19 Cost to get started: A Camera Flip Camera – $80-$114 Editing Software Flipshare comes with the flipcam and you can edit videos off that Windows Movie Maker or Imovie Youtube and other online video accounts: FREE Or you could hire a talented NESCom student to shoot your video for you!

20 When creating your video, keep in mind… Keep your video short Use humor, emotion, or some element of interest to capture attention quickly Don’t hold back your expertise DON’T BE BORING

21 Promote your video! Time spent creating it is wasted if you don’t share it. Submit it to social bookmarking sites Spread it through your Social media platforms Give a circle of friend a heads-up about your videos and ask them to share them as well

22 THIS IS WHY YOU CAN’T BE BORING

23 Final Thoughts: Be Patient Be Consistent Be Creative Don’t Be Over-Sensitive Take any criticism as a chance to improve

24 Good Luck With Your Social Media Journey… Now: Lights.. Camera… ACTION!


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