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The Filed of Communication1 Lesson Objectives Value of Studying Communication History of the Field Research Approaches Definitions Process and Skills Careers.

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Presentation on theme: "The Filed of Communication1 Lesson Objectives Value of Studying Communication History of the Field Research Approaches Definitions Process and Skills Careers."— Presentation transcript:

1 The Filed of Communication1 Lesson Objectives Value of Studying Communication History of the Field Research Approaches Definitions Process and Skills Careers in Communication

2 The Filed of Communication2 What Mike Does in a Day… E-Mail vs. Communication in Person Individual vs. Team Creating “Climate” Planning Interviews Date (Relationship) Speech to a Group

3 The Filed of Communication3 Importance of Communication We talk, listen, think, ask, answer, share ideas… So much communication in a day. Personal Life Building Personal Identity Promoting Health Personal Relationships Marriage

4 The Filed of Communication4 Importance of Communication (2) Professional Life Critical for Career Success (Talk & Listen) Express Ideas, Giving & Gaining Support, Gaining Cooperation Civic Life For the the Health of Society Required for Democracy Expressing Ideas, Claiming, Presenting & Listen to Argument

5 The Filed of Communication5 History of the Field Ancient Philosophers: Plato, Aristotle & Isocrates (2000 yrs. ago) Rhetoric as Central to Civic Life Teaching Citizens: Analyze Listeners, Discover Ideas, Organize Messages, Develop Proof, and Deliver Speeches After WW I & II Social Issues: Prejudice, Propaganda, Attitude & Belief Changes

6 The Filed of Communication6 History of the Field (2) Mid- 20 th Century Research & Professional Groups Speech Association of America Speech Communication Association National Communication Association (hum.) International Communication Association (sci.) 1960-70 Civil Rights, Women’s Movement, Interpersonal Communication

7 The Filed of Communication7 History of the Field (3) Late 1970-1990s Social Issues Anti-Vietnam War Technology & Interpersonal Communication

8 The Filed of Communication8 Research in Communicaiton Quantitative Research Descriptive Statistics, Survey, Experiment Qualitative Research Looking into meaning, function… Textual Analysis, Ethnography, Historical Study Critical Research Identify & Challenge Communication Practices To Advance Social Awareness

9 The Filed of Communication9 Defining Communication Communication as “a systemic process in which people interact with and through symbols to create and interpret meanings” Features Process: dynamic and ever-changing Systemic: interrelated parts, context, surroundings Symbolic: abstract, arbitrary, ambiguous representations Meanings: created by symbols through interactions

10 The Filed of Communication10 Models of Communication Linear Models (p. 23) Laswell (1948): Who Says What in What Channel to Whom with What Effect? Shannon & Weaver (1949): “Noise” introduced Interactive Models (p. 24) Schramm (1955): “Feedback” added Transactional Models (p. 25) Wood (1997): Non-sequential, simultaneous, changing over time

11 The Filed of Communication11 Breadth of the Field Intrapersonal Communication: self-talk, “thinking” Interpersonal Communication: between people Group & Team Communication: leadership, roles, group goals, cohesion (fantasy themes) Public Communication: speak to others, credibility, persuasion Organizational Communication: leadership, commitment, decision making, org. culture

12 The Filed of Communication12 Breadth of the Field (2) Interviewing Communication Q & A format, specific functions Mass Communication Media, stereo-types Technologies of Communication Intercultural Communication Ethics and Communication relationships, rights, moral principles

13 The Filed of Communication13 Basic Processes Perceiving & Understanding Creating Interaction Climates Engaging in Verbal Communication Engaging in Non-verbal Communication Listening & Responding Adapting to Contexts

14 The Filed of Communication14 Careers in Communication Research Education Mass Communication Training & Consulting Human Relations, Human Development & Management


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