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Welcome to. The future of Promotional Ordering has arrived! How to Market BundleBuy.

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Presentation on theme: "Welcome to. The future of Promotional Ordering has arrived! How to Market BundleBuy."— Presentation transcript:

1 Welcome to

2 The future of Promotional Ordering has arrived! How to Market BundleBuy

3 BundleBuy Marketing 101: 1. Know your product 2. Identify your target market 3. Craft your message 4. Deliver Message / Promote your Bundle

4 1. Know your product Bundle Buy is a powerful tool that allows you to participate in a unique buying program that bundles orders and creates substantial savings. Collective Buying Power = Higher Quantities ordered = Lower Prices Increase buying power – Stretch budgets Aggregated Purchasing = Bundled Savings!

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7 2. Identify your Target Market Example 1 - Single Clients * Offer 1 product to multiple buyers so buyers can piggyback others orders * Target Market is client with Multiple Buyers examples - Starbucks Regional Managers - Verizon Wireless - Allstate Insurance

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9 Example 2 - All Clients * Offer product promotions to all clients where they can be part of a collective buying effort which results in substantial savings Target market is Existing Clients Prompt more sales Penetrate client deeper Target Market is Potential New Clients Another reason / value add Separate you from competition 2. Identify your Target Market, cont.

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11 3. Craft your Message Example 1 - Single Clients The message is: Product Collective Buying Power Higher Quantities ordered = Lower prices Aggregated Purchasing = Bundled Savings!

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13 3. Craft your Message, cont. Example 2: All Clients – Product Collective Buying Power Higher Quantities ordered = Lower Prices Increase buying power – stretch budgets Aggregated Purchasing = Bundled Savings! Place orders privately. Other buyers cannot see who else is ordering a bundled promotion.

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15 E-Mail Blasting Company Store E-Mail Marketing, Constant Contact, etc. Outlook Mailers Trade Shows Contests Calling 3. Deliver the Message / Promote the Bundle

16 One Provider… for ALL your Company Store Needs! (better yet, use an image like #4839396 to display “confidence”) Knowing how to Market your product is Essential to any Sales success

17 Questions?

18 Sign up for BundleBuy and discover the future of Promotional Ordering! For more information, contact BrightStores at 303-800-1546 x1


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