1. PUBLISHING SCHOLARLY JOURNALS IN AN ELECTRONIC AGE Richard Steele Editorial Director, Taylor & Francis 21 January 2004

2. Born digital All scholarship is ‘born digital’ … … and so scholarly communication should be digital by default Print can be convenient, but … … the digital medium offers the most convenience to the greatest number of ‘players’ … The ‘players’ being content producers - authors … … end users – readers … … content disseminators – publishers … … and librarians

3. Securing the ‘greatest happiness for the greatest number’ Digital scholarship is … easy to find and easy to access available long after its creation at a stable address, in a stable form Available simultaneously in Milton Park UK and.... Milton, New Zealand

4. creating and administering an online authoring, submission, and peer-review environment that enhances author, referee, and editor satisfaction and efficiency normalizing content in that environment, to enhance accessibility and interoperability producing standard metadata for digital information, to make it more searchable working with authors and rights holders to address intellectual property issues that are a child of the digital environment Producing content which facilitates librarians’ ability to collect and preserve – archive – digital content working for our scholarly partners as an advocate for scholarship, to negotiate a common understanding of the fair use of research data in scholarly and educational contexts – HINARI So what value do publishers add to digital communication of scholarship?

5. working to establish technologies that benefit the dissemination and use of scholarship, for example, CROSSREF, DOI developing online-only features - supplementary data sets, video providing print on demand for users of digital resources finding commercial sponsors for digital scholarship marketing digital scholarship to maximize its impact and its audience tracking the use of digital scholarship and analysing online article usage data exploiting the economies generated by working entirely within a digital environment and passing on savings to customers

6. e-marketing …

7. www.taylorandfrancis.metapress.com www.taylorandfrancis.metapress.com … and e-publishing … state-of-the-art digital delivery service hosted by Metapress intuitive to use sophisticated searching articles and issues available ahead of print complex linking services, including CrossRef links to all major abstracting and indexing services COUNTER- standardized reporting of usage statistics sophisticated alerting services arenas: www.healthsciences.taylorandfrancis.comwww.healthsciences.taylorandfrancis.com

8. More resources for users Clear indexing; and searching using: all words any words exact Phrase Boolean Search Clear login information for users www.taylorandfrancis.metapress.com www.taylorandfrancis.metapress.com Online Journals Homepage

9. www.taylorandfrancis.metapress.com www.taylorandfrancis.metapress.com Searching Articles by citation Articles by text Publications Searching is fast and easy…… More search options….

10. www.taylorandfrancis.metapress.com www.taylorandfrancis.metapress.com Personal Homepage Users can personalise their homepage to show: Their “Favourite” journals Their “SARA” or “Keyword SARA” reports New issues available of their selected journals

11. www.taylorandfrancis.metapress.com www.taylorandfrancis.metapress.com Scholarly Articles Research Alerts - SARA Receive alerts by: Publication Keyword Subject Choose the method of delivery: by email or when you log in to your Homepage in HTML or PDF plain text TOC’s alerting: 1.3 million subscriptions

12. The arena www.healthsciences.taylorandfrancis.com www.healthsciences.taylorandfrancis.com Key Features: links to related T&F publications news, including current info on the latest hot topics special sales contact information

13. The journal homepage Links to: Bioscience Arena Online Sample Copy Instructions for Authors Table of Contents Society Homepage

14. So what will the new paradigm look like? a transition from online-first to online-only added value online with realtime interactivity content packaging to meet market demands the individual article substitutes for traditional issue/volume and becomes the commodity Open access challenges subscription-based journals Superjournals challenge the traditional journal