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Organizational Overview August, 2015
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US Lacrosse – Organizational Overview Mission US Lacrosse is the national governing body of lacrosse. Through responsive and effective leadership, we provide programs and services to inspire participation while protecting the integrity of the sport. Vision We envision a future which offers people everywhere the opportunity to discover, learn, participate in, enjoy and ultimately embrace the shared passion of the lacrosse experience.
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US Lacrosse – Organizational Overview Historical Perspective 1877: First men’s college lacrosse team established at NYU 1897: US Sailing established 1926: First women’s lacrosse team established at Bryn Mawr (MD) 1905: US Ski & Snowboard Federation established 1913: US Soccer Federation established 1928: USA Volleyball established 1936: USA Hockey established 1965: USA Baseball established 1998: US Lacrosse established
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US Lacrosse – Organizational Overview Largest, all-encompassing resource for lacrosse knowledge. Founded in 1998 as the National Governing Body of men’s, women’s and youth lacrosse. Largest lacrosse organization in the world, focused primarily on youth (U19) lacrosse, education, safety and opportunities for all. Volunteer-based organization - national board of directors and executive committee with equal representation from the men’s, women’s and youth games. Headquarters is located in Baltimore, Md., with a staff of more than 70, plus volunteers and interns. US Lacrosse has a network of chapters covering 43 states, committed to developing and promoting the game starting at the grassroots level. 501 (c) (3) not-for-profit organization relies on membership dues, annual giving grants, endowments, sponsorships to achieve organizational mission and vision. Membership base grown to 440,000 in 2014.
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US Lacrosse – Organizational Overview – Operational Growth YearStaffMembershipIncomeNational Participation 7/31/19981642,405$2,653,448n/a 7/31/19991861,203$2,838,226n/a 7/31/20001881,370$3,134,720n/a 7/31/200120102,372$5,043,896253,931 7/31/200222114,734$5,043,896288,104 7/31/200325151,239$6,241,972301,560 12/31/200434165,328$8,322,564351,852 12/31/200540178,175$9,310,766381,568 12/31/200645213,876$10,695,373426,022 12/31/200752235,087$12,685,233480,627 12/31/200856270,000$12,685,233524,230 12/31/200962296,743$13,101,210568,021 12/31/201066345,423$14,609,733624,593 12/31/201169368,00$15,962,777681,313 12/31/201272403,00$17,613,302722,000 12/31/201375430,000$18,817,606746,859 12/31/201486444,869$17,981,921772,772 2015 Budget88463,998$19,373,134TBD
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US Lacrosse – Organizational Overview - National Board Structure –Board composition and recruitment –25 board members from 16 states (+ 2 non-voting Counsel) –Three-year terms (up to two consecutive terms) –Men’s/Women’s Game balance –The Board Development Committee, chaired by the Past Chair, presents new nominees to the Board for approval each June –Meets in January, June and September –Executive Committee meets seven times per year in between board meetings
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US Lacrosse – Organizational Overview – Board Structure (con’t) –Highly-decentralized national volunteer leadership structure –National Board Sets organizational policy & direction Oversight of national administration Provides stewardship for the sport –Men’s & Women’s Game Committees oversee “game” activity –Sub-committees throughout the organization manage specific activity
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US Lacrosse – Organizational Overview – Board Committees –Board Development –Strategic Planning –Sport Development –Regional Operations –Finance –Women’s Game –Men’s Game –Human Resources –Sport Science & Safety
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US Lacrosse – Organizational Overview - Board Executive Committee –Rich Morgan, Chair (Centennial, CO) –Kristen Murray, Incoming Vice Chair (Wilmette, IL) –Scott Hugdahl, Secretary (Eden Prairie, MN) –Carter Abbott, Women’s Game Comm. Chair (Far Hills, NJ) –Jim Carboneau, Men’s Game Committee Chair (Holliston, MA) –Larry Quinn, Co-Counsel (Parkton, MD) –Tom Whiteford, Co-Counsel (Baltimore, MD) –George Graffy, Treasurer (Dallas, TX) –Katie Hearn, At-Large (Baltimore, MD)
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US Lacrosse – Organizational Overview US Lacrosse Senior Staff Steve StenersenPresident & CEO Ann CarpenettiVP, Lacrosse Operations Susie ChaseVP, US Lacrosse Foundation Joshua ChristianSenior Director, Programs Melissa CoyneDirector, Games Administration Bruce GriffinDirector, Health & Sport Safety Mark HoganVP, Brand Marketing & Membership Jamie HuntDirector, Annual Giving Brett HurwitzDirector, Partnerships Bob JaverbaumDirector, Finance Melanie KabiaDirector, Human Resources Steve KirrDirector, Regional Development Tony LekoDirector, National Teams Brian LogueDirector, Communications Cara MorrisVP, Finance & Administration Sara NoonSenior Director, Membership & Chapters Beth PorrecaDirector, Special Events Bill SchoonmakerVP, Strategy & Business Development Dan ShannonDirector, Interactive Member Experience Erin SmithDirector, Education & Training James WilsonDirector, Information Technology
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US Lacrosse – Organizational Overview Sport Development New Start Program – The New Start Program is not a program; rather it is a free resource for both members and non-members of US Lacrosse. It provides all of the necessary tools, resources, and information you need to launch lacrosse in your area. Simply apply online to receive immediate access to these materials. Visit www.uslacrosse.org/newstart to learn more about the program. www.uslacrosse.org/newstart US Lacrosse Regional Chapters – Connect with one of our 67 regional volunteer-based US Lacrosse boards for assistance, information and even grant assistance specific to your location. The most up-to-date contact list can be found at www.uslacrosse.org/chapters.www.uslacrosse.org/chapters
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US Lacrosse – Organizational Overview - Sport Development (cont’d) Outfitting boys’ and girls’ lacrosse teams costs less than football or ice hockey. – Boys’ lacrosse: Helmets, shoulder pads, rib pads, arm pads, gloves and mouth guards required. Approximately $250- $400 per player. – Girls’ lacrosse: Protective eyewear and mouth guard mandatory, gloves optional; required only for goalkeeper: full protective equipment, including a chest and throat protector. Approximately $125-$175 per player. First Stick Program: The ultimate grassroots initiative for new and developing youth (U19 and below) lacrosse teams nationwide, this program is designed to deliver comprehensive USL developmental and safety resources, equipment, USL membership and coach training to awarded teams. – More can be found at www.uslacrosse.org/firststickwww.uslacrosse.org/firststick – Application available on www.uslacrosse.org in April with a submissionwww.uslacrosse.org deadline of July 1.
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US Lacrosse – Organizational Overview - Sport Development (cont’d) Coaches’ Education Program – Online Courses: Interactive coaches’ resource to teach new/developing coaches philosophy, skills and strategies for boys’ or girls’ lacrosse. Free to all current USL members, available 24 hours a day through www.uslacrosse.org.www.uslacrosse.org – Instructional Clinics: These clinics provide the hands-on, in-person interaction based on the knowledge you received from the course. For a schedule and to learn more please visit, CEP Clinic page on www.uslacrosse.org.CEP Clinic www.uslacrosse.org – Level 1 Certification: A nationally recognized certification program that offers lacrosse coaches baseline, sport-specific training in order to provide the most effective, safe and enjoyable playing environment for participants. Level 1 certification components include completion of: CEP Level 1 Online Course and CEP Level 1 Instructional Clinic PCA Double Goal Coach 1 Course Background check through National Center for Safety Initiatives
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US Lacrosse – Organizational Overview Sportsmanship Matching Grant: USL and the Positive Coaching Alliance (PCA) have partnered to make lacrosse a positive, character building experience for every athlete. This program provides matching grants to deliver PCA workshops to help organizations educate their coaches, officials, athletes and fans on honoring the game. For more information, visit http://www.uslacrosse.org/TopNav2Right/ProgramsGrants/PositiveCoac hingAlliance.aspx http://www.uslacrosse.org/TopNav2Right/ProgramsGrants/PositiveCoac hingAlliance.aspx US Lacrosse Convention: 7,000+ coaches, officials and administrators come together annually in January to expand their knowledge at the largest and most comprehensive educational and networking event in the lacrosse world. Appropriate for all levels of coaching: youth, high school, collegiate and post-collegiate. Visit www.uslacrosse.org/convention to learn more. www.uslacrosse.org/convention
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US Lacrosse – Organizational Overview Men’s and Women’s Officials Education & Training Programs: USL develops and maintains the national standards and training programs for the certification of men’s game and women’s game officials at all levels. – Online Courses: Developed in 2012, each course will take the learner through the basics of foul recognition in each game. – Resources such as videos, manuals and senior officials’ mentorship programs – Instructional Clinics: A platform of nationwide USL clinics offer men’s and women’s game Officials on and off field education, training and evaluation. – Scholarship Programs: Awards scholarships to deserving Official recipients to subsidies the travel and registration costs associated with attending the USL National Convention. Resources for Recruiting and Retaining Officials: Resources such as a free publication to help programs and leagues around the country plan for and secure lacrosse officials; available through www.uslacrosse.org/officialstrainingwww.uslacrosse.org/officialstraining
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US Lacrosse – Organizational Overview - Primary Membership Benefits/Service Tangible Benefits: Insurance & Risk Management Coaches/Officials Education & Training Program Administration tools like USLaxteams.com Media Assets like USLacrosse.org and Laxmagazine.com Lacrosse Magazine Constituency based e-mail newsletters Rulebooks for Coaches & Officials Call Center/Staff Support Average of 4,000 incoming calls a month Average of 800 incoming e-mails a month “Chat” – immediate online support – 450 a month Discounts & Corporate Partnership Benefits
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US Lacrosse – Organizational Overview - Primary Membership Benefits/Service Intangible benefits: Youth Rules USL Certified Coaches USL Trained Officials Programs and Grants New Start Program Physical Education Lacrosse Grant First Stick Program Gold Stick Program Positive Coaching Alliance AED grant program Marketing & PR National Leadership Sports, Science & Safety
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US Lacrosse – Organizational Overview - National/International Events Conducted –Women’s Division National Tournament (annual) –Regional Lacrosse Festivals (3, annually) –Women’s Collegiate Lacrosse Association Championships (annual) –US Lacrosse National Convention (annual) –National Lacrosse Hall of Fame Induction Ceremony (annual) –Men’s & Women’s Senior & U-19 National Teams (quadrennial competitions) –Stars and Stripes Event (annual) –Hosted world championships in 1998, 2003 (2), 2005 and 2014
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US Lacrosse – Organizational Overview US Lacrosse Strategic Planning Successfully completed first five-year plan adopted in September of 2002 o Comprised 27 goals in 10 areas of strategic concentration Successfully completed second five-year plan adopted by USL Board in June, 2007 o Plan highlights included: Implement new organizational volunteer and staff structures based on the recommendations approved by the Board of Directors Establish and implement effective communication strategies for internal and external audiences Provide programs to qualify and certify men’s and women’s coaches and men’s and women’s officials Establish and require high standards of sportsmanship in all phases and levels of the sport Diversity staff and volunteer base Increase opportunities for participation in underserved communities
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US Lacrosse – Organizational Overview US Lacrosse Strategic Planning – 2013 - 2015 Successfully completed plan approved by USL Board in September, 2012 Strategic Planning Committee Chair - Scott Hugdahl (Eden Prairie, MN) Plan highlights include o Plan covers 3 year period to better position the priorities of plan to remain aligned with constantly evolving operational realities, and to allow for a more nimble organization that can respond effectively to the challenges and opportunities created by rapid sport growth o Strategic Priorities are: Enhance the quality of the lacrosse experience for participants Strengthen access and opportunity for all Strengthen/modify US Lacrosse’s structure/infrastructure to enhance the capacity to lead and serve Strengthen and ensure long-term financial viability Elevate the visibility of the organization and sport in the national and international arenas Committee Retreats held October and December, 2014, and February and August 2015 to prepare for 2016 – 2018 USL Strategic Plan Final draft will be presented for approval at September, 2015 Board meeting
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US Lacrosse Foundation Mission and Structure –Independent nonprofit corporation formed in conjunction with US Lacrosse in 1998 –The principal objective is to develop a national fundraising program and lead fundraising initiatives to benefit and support the programs and activities of US Lacrosse –Twenty-seven-member Board of Directors from more than a dozen states contribute passion and capability –Manages growth and performance of the US Lacrosse Foundation endowment and other assets –Professional services agreement between organizations for US Lacrosse to provide and manage related staff US Lacrosse CEO, VP of the USLF, and VP of Finance & Administration serve as primary staff support
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US Lacrosse Foundation - Leadership – Gordon Cooney, Chair (Newtown Square, PA) – Sol Kumin (Stamford, CT) – Joe Macione (Wayne, PA) – Kristin Noto (Darien, CT) – Ed Nordberg, Treasurer (Chevy Chase, MD) – Mike O’Rourke (Hartsdale, NY) – Will Wynperle (Los Angeles, CA) – Jeffrey S. Barber (Boston, MA)Jim Birle (Summit, NJ) – Brooks Bradley (Lutherville, MD)Todd Crockett (Menlo Park, CA) – Sylvie Crum (Houston, TX)John Gagliardi (New York, NY) – Douglas Godine (Owings Mills, MD)Andrew Godfrey (New York, NY) – Kevin Hall (Naples, FL)Frank Kelly (Hunt Valley, MD) – Darlene Martin (Southborough, MA)Sylvester Miniter (New York, NY) – Bob Mongeluzzi (Merion Station, PA)Tim Monnin (Charlotte, NC) – Rachel Ocken (Bedford, NY)Jack Sebastian (MA) – Scott Seymour (Fairfield, CT)Karen Trudel-Martellucci (Valley Forge, PA)
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US Lacrosse Foundation Staff support: Vice President (USLF); Director of Annual Giving; Senior Manager of Donor/Prospect Relations; Senior Manager, USLF; Manager, Annual Fund Manager; Administrator, USLF Program focus: Leadership Giving (First Sport Society); Annual Fund; Corporate/Foundation Support; National Teams; Keepers of Lacrosse – Alumni and Affinity Based program development First Sport Society (FSS) recognizes annual gifts of $1,000 or more Keepers of Lacrosse – alumni/affinity movement to connect the lacrosse community to USL and to raise awareness of our value proposition, ultimately expand our donor base Capital Campaign/Annual Giving: Increase leadership giving and overall donor base, and understanding of the mission of US Lacrosse. Goal of 110,000 donors before the close of 2014 and $750,000.00 in annual revenue.
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