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Published byAnthony Cunningham Modified over 10 years ago
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(low value high volume transactions) An images perspective
, Ian McKinnell/Photographer’s Choice Jonathan Lockwood VP, Corporate Counsel, Getty Images March 7, 2013 Brussels
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Member of BAPLA and CEPIC
About Getty Images Member of BAPLA and CEPIC Supporter of Copyright Hub and "CEPIC Exchange“ Importance of images "Low Price," not "Low Value" , Ian McKinnell/Photographer’s Choice
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What are the main problems or obstacles in the market place?
What are you doing to facilitate “smaller scale” use of content (high-volume, low value transactions)? What are the main problems or obstacles in the market place? What approaches could improve the situation? What added value could this Working Group bring, taking into account existing initiatives? , Jasper James/Stone
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iStockphoto and Thinkstock
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Introducing Connect
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New creators and publishers of images =
Disconnect with traditional image licensing 215818, Francesco Reginato/Stone
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Back in the day... , George Marks/Retrofile
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Now spoilt for choice
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A shift in audience and economics
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Blissfully posting images... but no budget
, Matthew Paul/Photographer’s Choice
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The world of right click
The way forward
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What is ImageIRC ? Image metadata: API: Fingerprinting Index:
The component that powers the ImageIRC product suite Also available as a stand-alone image recognition service Fingerprinting Index: Core image fingerprinting technology for creative and editorial imagery An index including 139MM individual image fingerprints Image metadata: Rich metadata associated with registry images Metadata includes, licensor(s), Image ID, ADP, photographer (amongst others)
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Post –Use Billing Services Like putting your card behind the bar
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CEPIC Exchange Image Database + Searches by: Authors UIN* Caption
Keywords Reverse Image Search etc Source A Source B Source C Source D Source X ... Image Database + Users: Arrow CMOs Museums Libraries Publishers Authors etc Search Engine
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104374885, WowStockfootage/The Image Bank
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For more information: www.picscout.com www.gettyimages.com
, Mystafa Iker/iStockphoto
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