1. National Water Week 22-28 March, 2004

2. Background An annual National awareness programme – re-iterate value of water and need for sustainable water management National and Provincial events Multi-media Communication Campaign Coincide with Government’s 10 Years of Democracy Celebrations Campaign highlights achievements during the first decade of democracy Re-dedication to challenges that remain Role water has played in improving social and economic lives of South Africans

3. Campaign Vision The campaign is influenced by local needs and international trends Increased awareness of process towards realising right to access to water as a constitutional right Builds on WASH campaign Ensuring cleanliness & integrity of water sources & oulets Ensuring sustainability of water resources Highlighting the link between water & health

4. Campaign Vision cont. Empowering communities, especially women Developing aware & responsible society across entire demographic spectrum Supporting Baswe Le Metse Awards Supporting Women in Water Awards Celebrate water as a source of life

5. Campaign Theme Slogan: Water washing away poverty Role water has played in improving social and economic lives of South Africans Poverty alleviation = road to sustainable development of our nation

6. Campaign Creative Water washing away poverty Graphic = role water plays in poverty alleviation & social equity (emphasis on rural women & children) Water = Poverty alleviation = freedom to learn, work, grow (“Health - Dignity - Life”) 10 years of democracy, 10 Million more served Re-dedication to the under-served Calling all South Africans to conserve water to help build a better life for all

7. Campaign Elements National & regional press campaign Independent Newspapers feature Sowetan feature Magazines campaign (specialist & general) National, regional & community radio campaign (11 languages) Radio & TV public service announcements Posters (11 languages) Billboards

8. Campaign Elements cont. T-shirts & caps Women in Water Awards continuity Baswe Le Meetse Awards continuity

9. Calendar of Events - 2004 19 March, Gauteng, Women In Water Awards 22 March, KwaZulu/Natal, Event at Midmar Dam 23 March, North West, Official handover of the Makapanstadt Water Supply and Reticulation project 23 March, Gauteng, Johannesburg Water Festival

10. Calendar of Events cont. 24 March, Eastern Cape, Official Launch of the Japanese funded Rural Water Projects – Umtata 25 March, Limpopo, Official launch of the Mapela Water Works 26 March, Gauteng, Youth In Water Awards 27 March, Free State, Official launch of the Fika Phatsoe Purification Plant 28 March, Western Cape, Official opening of the Rietpoort Water Supply Project

11. Provincial Co-ordinators Region NameTelephoneCell no Eastern CapeNellie Baai(047) 532 6386072 117 5002 Free StateMamaimane Dilawane(051) 430-3134 082 804 8695 Gauteng Steven Ntsoeng(012) 392-1322082 801 2997 KwaZulu-NatalNonala Ndhlovu(031) 336-2807083 419 2651 LimpopoNicolas Magada (015) 290-1456082 808 9571 MpumalangaCyril Dlamini(013) 759-7435082 530 7363 Northern CapeIpelegeng Mongale(053) 831-4125082 425 6982 North WestBatseba Makhapela(018) 384-3270082 802 4754 Western CapeMandi Zenzile(021) 950 7100083 257 0282

12. National Co-ordinators NameTelephoneCell no Babs Naidoo(012) 336 8246082 807 3547 Hayley Rodkin(012) 336 8600082 802 2895 Shahindran Moonieya(012) 336 8277082 802 2880 Relebogile Mohatlane(012) 336 8281083 481 4726

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