1. Akademska in raziskovalna mreža Slovenije PR work in Arnes Tomi Dolenc Head User Communication and User Groups’ Targeted Projects

2. Akademska in raziskovalna mreža Slovenije What is PR? All communication (public, press, government, users) –Maintain relationships with the community User support (we are soo nice ) –Inform and raise Arnes profile –Act in the community as reliable experts Tailoring services after user needs Manage projects to meet all these needs → PR work very unstructured

3. Akademska in raziskovalna mreža Slovenije Who is PR Director of Arnes Tomi + 3 team members “Associate members”: –Heads user support teams (3 levels) –Head SI-CERT, Gorazd Božič (security expert, chair TF-CSIRT) (brand!) –Domain queen (Barbara) –Everybody who deals with users & other public groups

4. Akademska in raziskovalna mreža Slovenije Range of activity – team members Domen Božeglav –Webmaster (intranet, wiki/CMS) Posting news, design & usability –Publications –Annual report & Plan –New ideas for services –Service support (e.g. virtual servers for schools) –SW testing –Gopher Peter Sterle –publications –Communication: Press, Universities (computer centers), Ministries, National Regulation Agency Eduraom/AAI messiah&PR Jože Hanc –Customer advice about technical options to connect to ARNES –Preaches local clustering based on optical infrastructure

5. Akademska in raziskovalna mreža Slovenije Range of activity - Tomi Head Communication & PR User policy (consulting member government committee) Member Senior Management Group (Strategic planning, service portfolio) Services for schools –Liaison officer / Ministry of Education, Ministry of Higher Education & Science) –Collaboration in national “ICT in education“ projects, teachers, National institute of Education –Safer Internet projects (brand!) –International collaboration (TERENA/SchoolNet, videokonferencing support coordination) Arnes User’s Conference Program Committee (also CUC) Internal communication User support supervision

6. Akademska in raziskovalna mreža Slovenije Planned activities - 2008 Publications & materials –Activity Plan 2008 –Annual Report 2007 (slightly polished version) –Flyers (General/Services Catalogue, Eduroam, CERT, TERENA Server Certificates,.. VC, AAA, lightpaths) –T-shirts Better contacts with Universities & other demanding users Projects for target user groups co-funded by the Ministry – Eduroam/AAI @ University, Gigabit student dormitories, National Education/services Portal) Relations/contracts with the operators Facilitate content publishing (internal and public web – CMS, wiki) Negotiating new corporate logo and identity

7. Akademska in raziskovalna mreža Slovenije Focus on events SIRIKT – Annual user conference –Technical workshops –Expert teacher training GÉANT2 event + GÉANT2/lightpaths campaign –Full contact with high government officers Briefing the minister, joint press release about the event, input for her speech, negotiating lunch with Reding for another minister… –Getting closer to potential lightpath consumers and other demanding users from research community

8. Akademska in raziskovalna mreža Slovenije Dedicated PR budget Promotion (publications, materials) - 8000 € Events (annual conference etc.) – 5000 € (50000 in 2007, project funding expected) –Local support for GÉANT2 event funded by DANTE

9. Akademska in raziskovalna mreža Slovenije Poor basic PR activities No newsletter Poor brochures No user survey (apart from some web Q’s as user feedback ro support Website lacking information, unevenly updated Low priority on breakthrough showoffs and events –e.g. NG network, press conferences, branding and promoting new services, no celebration of 15 th anniversary… Insufficient contact with certain user groups (research)