1. Technology Trends and … Some of How to Win? John G. Waclawsky Ph. D.

2. 2 Distributed Computing A distributed system consists of multiple autonomous computers that communicate through a computer network. The computers interact with each other in order to achieve a common goal. In distributed computing, each processor has its own private memory (distributed memory). Information is exchanged by passing messages between the processors Processor Memory Processor Memory Processor In parallel computing, all processors have access to a shared memory. Shared memory can be used to exchange information between processors Behavior: - There are several autonomous computational entities, each of which has its own local memory - The processes communicate with each other by message passing The terms "concurrent computing", "parallel computing", and "distributed computing" have a lot of overlap, no clear distinction exists between them

3. 3 Distributed Computing It's the Internet! In distributed computing, each processor has its own private memory (distributed memory). Information is exchanged by passing messages between the processors CONNECTIVITY is important! Processor Memory

4. 4 Metcalfes law! Connectivity is its own reward was often echoed by the early Internet Participants What's The Reward? Innovation...and lots of it!

5. 5 Innovation has Trends In Every Direction Everybody has their own Top 10 list! P2P Social Networking Cloud Computing (Public and Private) Security Virtualization Mobility, Telecommuting and Virtual Meetings Netbooks Functionality Technology Assisted Education Energy Efficiency - Anything Green :-) Etc. etc. etc.....

6. 6 Technology is Changing Everything! The Internet is re-defining markets and it's not just about business because the Internet is becoming... a key part of the very fabric of society The result: Technology is causing a fundamental global change in the patterns of human behavior as the network effect is amplified by the Internet's global reach. And the process is self-reinforcing as the value of a network grows exponentially with the number of people connected to it.

7. 7 Status – Esteem Love – Belonging Social Needs Safety – Security (Sustainability) Physiological – Food, Shelter, Clothing (Survival) Maslows Hierarchy of Needs increasingly being fulfilled through Technology Consumers Enterprise Differentiated Value Value Jobs/Income Culture/Affiliations Revenue PersonalEntitlement Health/Education Peer to Peer Application Environment Self Actualization

8. 8 It is NO LONGER just voice and communication services. Technology is now about getting people together. Location, Presence… It is about being almost there and expressing yourself! Social, Collaborative, Contexts, Mash-ups… …and Maslow Being Connected Being Safe and Secure Belonging Achieving Status Being Creative Technology is changing fundamental human behavior and provides opportunities in the business of Human Interaction (embedded into P2P) More and more of our culture and its artifacts can be found on-line!

9. 9 From the Industrial Revolution...towards an Information Society knowledge-based economies economies which are directly based on the production, distribution and use of knowledge and information. Know-what: knowledge about facts Know-why: scientific knowledge of the principles and laws of nature Know-how: skills or the capability to do something. Know-who: who knows what and who knows how to do what Innovation contributes to our knowledge! knowledge economy: knowledge is a product, knowledge-based economy: knowledge is a tool Due to codification, knowledge is becoming a product!

10. 10 What is Innovation ? innovation is the fruition of an idea in an available product, solution, service or even new business model This is a very important definition. Ideas are simply ideas until they reach the market, and are validated in/as a product or service. This point is to deliver market ready products and services with embedded IPR. Therefore, one should consider innovation to be more like a process that needs to be complete before declaring success and assuming the label of innovator. Apple and Google are recent business model examples. Patents are becoming a valuable business tool in our Information Society!

11. Why File Patents? Alexander Graham Bell, Thomas Edison, Eli Whitney, Robert Fulton, Samuel Morse, Nicola Tesla, and others helped to drive the United States from an agrarian economy into an industrial powerhouse... and now knowledge.... Meet Money and Investment Needs Prevent Copying Create Barriers for Others To Serve as Prior Art – To get ideas in front of patent office Defense – Licensing and Litigation...etc Even though software patents are controversial they are still part of our business environment! … note: over the past few decades, software has became one of the most profitable businesses in history.

12. MOTOROLA Have a good problem: New Unique Early adopter …etc. Have a good solution: Is solution to the problem: New Unique …etc. Then Think PATENT! Basic Intellectual Process for Engineers For a Patent to be obtained the invention must be judged to be novel or inventive… …this seems to be a naturally novel and inventive process for an engineer …intuitive!

13. 13 A lot of P2P is about economics: monetary or otherwise, such as barter, collective, gift, worker controlled, subsistence market economies …etc. Lot's of innovation in P2P P2P Innovation continues with ever increasing methods of social and human engagement Open Money.org - Software and infrastructure to enable peer-based multiple local currencies. Any community, any association - indeed, any body can have their own money. Community life without money - http://www.cosmopool.net/ Global Free Economy Project - http://www.mango-a-gogo.com/scot/free.htm Project Venezia-Gondola - a Peer-to-Peer (P2P) online yardsale application and controller GIFTegrity - mechanism for the exchange of human help http://futurepositive.synearth.net/stories/storyReader$261 - http://www.cosmopool.net/ Hospitality Exchange Networks - exchange and sharing, aimed at the travelling public : http://globalfreeloaders.com/, http://www.couchsurfing.com/, http://hcvolunteers.org/ Give Get Nation - creates a market for the world's unlimited surplus product, labor, intellect and spiritual capital, much like a free eBay, without the auction or requiring money. People can give, get and share, goods, actions, knowing and spirit, with unlimited categories or subcategories which may be created by users. There are no fees or middle men Friend2Friend, WiPeer, Tribler Community Exchange System, Ripple, M-logically-valued Local Exchange Trading Systems (LETS), The Vodes.net, P2P approaches to energy, Kiva: a peer-to-peer online microlending nonprofit organization, etc.

14. DCIA: Help Grow Your Business DCIA Mission: Foster Commercial Adoption of Peer-to Peer (P2P) Technologies Other Distributed Computing Technology Applications Member Services is here to Help! (Patents and White Papers)

15. 15 A good software patent typically has three major characteristics 1) A clear description of the idea. 2) A complete method that shows how the design of the software (optimally) implements the idea. 3) Value to the organization applying for the patent. Note: Of course well written claims based on the value statements etc. are needed.

16. 16 Intent is to focus on software and business, not legal, aspects of the patent process. I am not an attorney – This information is from my experience and some others... – I have a collection of information packaged in a way to stimulate thinking and creativity I found that when you are working in an area and solving problems, patentable ideas will naturally arise out of your work. Novelty can be a new solution or a twist on an old one… but recognize that novelty is not just getting the job done

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18. 18 Don't miss the back-end' of the innovation process: The realization that in a product march to market you may have solved difficult problems in unique ways through sheer hard work, extensive collaboration (not just internal but external), trial-and-error, and luck.

19. 19 Keys to Successful White Papers white paper - a very overused term Main Purpose: The translation of complex information for target reader digestion....be engaging with accessible and persuasive text! PLEASE Focus on informing!...not selling a product! White papers can easily fail due to an over emphasis on empty sales jargon or company name and product features – present a problem and solution... Be objective – some papers wont mention products until the very end Provide quality, understandable, researched information. Plan on drawing in skimming readers with highlighted information and informative charts enclosed in a clean and simple format. Don't opine!...6 to 12 pages is a good guideline – just long enough to build rapport and connect with the reader. End with a powerful call to action. Reader trust is built by providing valuable insight...that creates a desire for additional information and in turn leads to (sales, investment, etc.) contacts

20. 20 We are here to help Thank-you!