1. Creating a lifelong sporting habit Coaching Plan for England

2. Creating a lifelong sporting habit Context The first Coaching Plan for England is being developed against a backdrop of: –Significant investment into coaching annually, including: sports coach UK CSPs NGBs Sportivate School Sport Premium Sainsbury's Active Kids –The need to demonstrate the role and impact of coaching on participation and talent outcomes in sport. 2

3. Creating a lifelong sporting habit Vision and Mission Vision An excellent coaching experience for every participant. Mission High quality coaching that meets the needs of all, across all sporting environments, whether their ambition is simply to have fun, fulfil potential or follow in the footsteps of their heroes. 3

4. Creating a lifelong sporting habit Objectives Coaching meets the needs of all participants A coordinated approach to coaching delivery Coaching has a high profile within the sector 4

5. Creating a lifelong sporting habit Development Led by Sport England, in partnership with sports coach UK and a range of partners across sport Reference point to guide regional and local coaching development Inform the strategic direction of, and investment in, coaching capturing: –coaching’s contribution to participation and talent outcomes –current activities and investment –the challenges faced and associated solutions 5

6. Creating a lifelong sporting habit People consume sport in four ways Largest group, and likely to be growing, want activity tailored to them (when and where) “freest”, self organise as individual /group, often based on motivated individual Wants a little more freedom but still want structure, pay to tie them to habits Smallest number of participants but “stickiest”, want to belong to the brand Sport club Gym/ Health Club/ Leisure Centre Pay and Play Self organised 6

7. Creating a lifelong sporting habit Coaching must be effective in a variety of sporting environments We need to identify: –to what extent coaching is being delivered across the sporting environments –the impact of coaching in different sporting environments –the opportunities for coaching to support participation and talent outcomes 7

8. Creating a lifelong sporting habit Core coaching skills e.g. Skill development, enhance fun, fitness) Population specific understanding (e.g. children, inclusion, participation, talent and performance, social deprivation, geographical) Environments Clubs Leisure Centres Pay and play Self organised Coaching needs to adapt to meet participant expectations, whatever they are 8 Good coaching Specific population groupings Environments

9. Creating a lifelong sporting habit High quality coaching is participant-centred We need to: –Match high quality coaching to experiences, motivations and behaviours of participants and potential participants –Ensure coaching and coaches are flexible and responsive to participants’ wants and needs across the population groups: Children, Inclusion, Participation, Talent and performance –Highlight the role of coaches in creating excellent sporting experiences 9

10. Creating a lifelong sporting habit Strategies 1.Ensuring participant insight underpins coach development 2.Driving the continued alignment of coach, participant and athlete pathways 3.Developing an inclusive and diverse workforce reflective of participants 4.Ensuring an active workforce to deliver high quality coaching 5.Promoting the value of coaching and coaches 10

11. Creating a lifelong sporting habit Delivery It is proposed that the following will have roles and responsibilities for delivery: –Sport England – driving delivery of the plan –NGBs – leading operational delivery, working with local delivery partners –CSPs – leading local delivery –National partners – leading delivery according to their specialism, working with NGBs and CSPs –Other organisations supporting or delivering coaching – leading delivery according to their specialism –Coaches – delivering excellent coaching experiences 11

12. Creating a lifelong sporting habit What will success look like? Coaching delivery is participant-centred Effective partnerships are in place across sport to deliver excellent coaching experiences Coaches are recognised and valued for their key role in sport 12

13. Creating a lifelong sporting habit Gathering insight and initial development of the plan Further development of Plan and initial engagement Launch of strategic direction (UK Coaching Summit) Consultation phases 1-3 (1-1 meetings July to Sept, survey Sept, roadshows Oct) Finalisation of Plan, sign off and publication Coaching Plan Timeline 13 Oct 2013 - Dec 2014 Jan - June 2014 Nov 2014 - Jan 2015 June 2014 July - Oct 2014

14. Creating a lifelong sporting habit Next steps Promoting next phases of consultation through strategic relationships –Survey consultation (runs until 3 October 2014) –Roadshow consultation events Friday 17 October 2014 (Leeds) 10:30 to 13:00 Friday 24 October 2014 (London) 10:30 to 13:00 A specific session for CSP Coaching Leads will be held at the CSP Coaching Leads Conference, Monday 20 October 2014 Promoting engagement with the plan post launch, January 2015 14