1. 1 CERN Data Analytics Workshop Presenters: Tolga Alpagot | Director, Technology

2. Agenda Who We Are, What We Do, & Where We Do It How We Do It (EDW Overview) Showcase (Expedient) Q&A Our Mission: “Revolutionize Travel Through the Power of Technology” Our Mission: “Revolutionize Travel Through the Power of Technology”

3. Expedia, Inc. is the largest online travel company in the world, with an extensive brand portfolio that includes some of the world’s leading online travel brands, including: Who Collectively, the Expedia, Inc. brands enable business and leisure travelers with the tools and information they need to easily: What Research Plan Book Experience Travel With diverse and strategic brands in the Expedia, Inc. portfolio, this collection enables full travel service offerings from nearly every part of the globe. Where

4. Enterprise Data Warehouse (EDW) & Analytics Platform How EDW Team: o Rapidly growing 230+ people team across the globe for ervice delivery, platform, data products, and operations Business Focus: o Operationally critical, a Tier 1 system for Expedia o Extremely data quality focused, financials integrated o 1000s of daily users, 1000s of processes, 200K queries/day o 200+ business users trained and accessing Hadoop EDW Platform: o Heavily leveraging open source with mix of traditional systems o Hadoop (Cloudera), Hbase, Flume, Storm, Cassandra, DB2, SQL Server, Qlikview, Business Objects, Tableau, Informatica, R

5. EDW & Analytics Platform Integrations Functions Integrated Data, Single Version of Truth LivesiteCust OpsMarketingAccountingHRExternalSupplyFinance = EDW Loyalty Tracking Campaign Management Testing & Optimization Call Center Optimization Financial Reconciliation Infrastructure Optimization SEM/SEO/Meta Bidding Customer Insight Traffic Analysis Partner Services

6. 6 Showcase: Expedient

7. Basics: Expedient Architecture

8. Q&AThank You