1. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 1 Enhancing Oral Presentations Using Electronic Slides and Overhead Transparencies

2. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 2 Using Visual Aids ContentSetting Audience Purpose Clarify Main Points ImproveLearningAddVariety CreateInterest

3. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 3 Types of Visual Aids Overhead Transparencies Electronic Presentations Chalkboards and Whiteboards Flip Charts 35-Millimeter Slides

4. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 4 Types of Visual Aids Product Samples Scale Models Audio Tapes Film Strips and Movies Television and Videotapes

5. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 5 Planning Effective Slides Audience Purpose Purpose GatherInformationGatherInformationSelect the Format Select Audience

6. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 6 Overhead Transparencies Advantages  Inexpensive  Easy to Use  Simple to Create

7. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 7 Overhead Transparencies Disadvantages  Lack of Flexibility  Fragile Format  Overhead Projectors

8. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 8 DisadvantagesDisadvantagesAdvantagesAdvantages Electronic Presentations MultimediaMultimedia Flexibility and Portability Flexibility Technique Over Content Technique Overuse of Special Effects Overuse of Special Effects Real-Time Data SpecializedEquipmentSpecializedEquipment

9. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 9 Creating Effective Slides Content and Graphics Consistency Design Elements Special Effects Simplicity Readability

10. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 10 Writing Readable Content Select a central idea Limit the content Write short phrases Use parallel grammar Prefer the active voice Use short informative titles

11. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 11 Effective Graphics LimitDataHighlight Key Points Adjust Size & Design ReduceDetailsAvoidRepetitionShortenNumbers

12. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 12 Selecting Design Elements Color Schemes Fonts and Type Styles BackgroundDesign Clip Art Images

13. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 13 Achieving Design Consistency Slide Master FeatureLayoutTemplates

14. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 14 Animation and Special Effects HyperlinksHyperlinksTransitionsTransitionsBuildsBuilds

15. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 15 Readable AudienceCentered Simple Clear and Focused Consistent MechanicallyCorrect Effective Slides

16. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 16 Developing a Clear Structure Cover Slides Introduction Slides Blueprint Slides Present the Title Name the Presenter Grab Attention Define the Topic Clarify the Topic Inform the Audience Define an Agenda Provide a Road Map Serve as a Sign Post

17. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 17 Complex Charts or Diagrams Complex Charts or Diagrams Case Studies MagazineArticlesMagazineArticles Copies of Slides Copies CompanyReportsCompanyReports Lists of Websites Lists Creating Effective Handouts

18. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 18 Preparing to Give a Presentation Master the Material Learn Hardware and Software Practice the Delivery Limit the Number of Slides

19. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 19 Introducing the Slides Highlighting Changing Pointing OverheadTransparenciesOverheadTransparenciesElectronicSlidesElectronicSlides Discussing

20. © Prentice Hall, 2003 Business Communication TodayChapter 16 - 20 Limiting the Number of Slides Length of the Presentation Complexity of the Material Nature of the Special Effects