Presentation is loading. Please wait.

Presentation is loading. Please wait.

Getting Found Online: How to LEVERAGE Blogging to Grow Your Business & Your BOTTOM LINE! Presented by Heidi Richards Mooney Redhead Marketing Inc. www.RedheadMarketingInc.com.

Similar presentations


Presentation on theme: "Getting Found Online: How to LEVERAGE Blogging to Grow Your Business & Your BOTTOM LINE! Presented by Heidi Richards Mooney Redhead Marketing Inc. www.RedheadMarketingInc.com."— Presentation transcript:

1 Getting Found Online: How to LEVERAGE Blogging to Grow Your Business & Your BOTTOM LINE! Presented by Heidi Richards Mooney Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

2 How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606 http://www.escapefromcubiclenation.com/pamela-slims-blog/ How many of you Work for Someone Else?

3 How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606 http://www.escapefromcubiclenation.com/pamela-slims-blog/

4 How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606 http://www.escapefromcubiclenation.com/pamela-slims-blog/ How many of you Work for Yourself?

5 How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606 http://www.tulipstalk.com/flowers-and-religion/

6 How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606 http://newsmanager.commpartners.com/safwed1p/downloads/multicultural_nuptials.pdf

7 How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606 http://www.escapefromcubiclenation.com/pamela-slims-blog/ How many of you have a blog? How many would like to have one?

8 How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606 According to Pew Internet Research some 8 million Americans have created blogs and more than 27% of internet users visit blogs regularly.12% of internet users have posted comments or other material on blogs. And yet, 62% of internet users do not know what a blog is.

9 How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606 Technorati, the authority on blogging states that there are a total of 133 million blogs in the blogosphere.

10 How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

11 How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606 Today we will discuss WHY You might want to blog HOW to find content for your blog HOW to market your blog HOW to make money with your blog ANSWER your blog Questions

12 How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606 Wordpress.com vs. Wordpress.org Wordpress.com is FREE (cannot sell ANYTHING on.com) Wordpress.org is NOT - need a domain name and hosting plan You can promote ANYTHING on.org

13 So Why BLOG? Blogging is easy to do Blogging is FREE — or Really Cheap! Blogging is real — authentic Bogging builds credibility Blogging builds your market The MEDIA is Looking for YOU! How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

14 Problogger: Darran Rowse Started as a Teacher Created a Blog about Photography Created a Blog about Blogging Quit his Teaching job Today 200,000 followers and Makes 6 figures! How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

15 How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

16 How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

17 What can you write about? Lists Share a Tip Attend an event Use PLR content How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

18 The Pros of PLR?It's already done for you. You don't have to think. You can add content quickly. It's an idea generator. How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

19 The CONS of PLR? Its not always the best content. Its not usually written by Subject Matter Experts Its used by the masses. How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

20 How to Use Private Label Rights: Check Grammar Change the Title Add Your Own Thoughts How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

21 Don't Like to Write? How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

22 Getting People to READ Your Blog Email Signature File Subscription Understanding Readers Join a Blog Network RSS List Your Blog Other Bloggers List Your Blog with Technorati, et al How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

23 Measure, Optimize, Measure Again Total number of visits Unique visitors Bounce rate Average time spent on site Pages viewed per visit Traffic sources Most popular posts Most effective keywords How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

24 Making $$$ with Your Blog Sell Ad Space Be an Affiliate Turn Your Blog into a Book Sell Your Own Products How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

25 Kevin Anderson says “The bottom line is that blogging is like sex. You can’t fake it. You can’t fake passion. You can’t fake wanting to engage with the public. If you do, it will ultimately be an unsatisfying experience for both the blogger and their readers.” How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

26 QUESTIONS??? How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

27 Remember this: A blog is what all “websites wanted to be” updated on a regular basis, containing content that is of interest to a select or target audience and is easy to update and change. How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

28 Give me your business card and I will send you my special report: “30 Blogging Tips in 30 Minutes” I will also include a list of 30 things to write about one for every day of the month. How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

29 My Contact Info: Heidi@RedheadMarketingInc.com Or 954-625-6606 www.RedheadMarketingInc.com How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

30 My next blog class is Monday January 30 th & Tuesday January 31 st 5:30 to 8:30 PM in Davie In this two-part hands-on course you will learn: How to set up your blog and use it How to optimize it for the search engines How to create compelling content How to drive traffic to your blog How to make money with your blog! And More.... Each class comes with a 45+ page workbook filled with ideas, tools and resources and you will also get monthly updates on new blog tools as I come across them. And if you sign up for BOTH courses you also get the 15 session Blogging for Business Audio Program as part of your tuition valued at $97! Plus you will regular updates via email AFTER you complete the course! How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

31 Special Rotary Price $147! Regular $247! Only 3 Spots Left... (Maximum class size 6 attendees) How to LEVERAGE Blogging to Grow Your Business Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606


Download ppt "Getting Found Online: How to LEVERAGE Blogging to Grow Your Business & Your BOTTOM LINE! Presented by Heidi Richards Mooney Redhead Marketing Inc. www.RedheadMarketingInc.com."

Similar presentations


Ads by Google