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©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL.

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Presentation on theme: "©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL."— Presentation transcript:

1 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL

2 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL #AvayaATF The Avaya Collaborative Cloud The Synergy of SaaS & Network Virtualization Steve Regini Director Global SI/SP Strategy, Sales CTO Avaya @SteveRegini

3 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Agenda The Avaya Collaborative Cloud: Real-time SaaS + Virtualization (application, network, desktop) = Transcend resiliency and deployment barriers Concept Study - Service Provider Key Learnings & Summary 3

4 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Introduction Software as a Service (SaaS) brings a new horizon to innovation “hosters” and their customers Avaya’s Collaborative Cloud brings forward our industry- leading real-time applications to this space Virtualization is no longer just an application discussion - we need synergy between application, network & desktop Break the boundaries of traditional resiliency and deployment schemes by way of a virtual switching fabric After this session, you will be better understand how Avaya’s combined SaaS portfolio and networking portfolio can deliver host organizations unique deployment flexibility 4

5 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL 11 % CONSUMERIZATION OF IT INFRASTRUCTURE COST AND COMPLEXITY 70 % 4 million MULTIGENERATIONAL WORKFORCE MOBILE AND DISTRIBUTED WORK 84 % 80 % RISE OF THE CLOUD Rise of the Cloud Source: EsnaTech 2012 5

6 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Business Issue: The Promise of the Cloud Why Enterprises are looking to cloud communications ? Fueled by growing trends with email (Google), CRM & ERP (Salesforce.com), instant messaging, web conferencing... The need for business transformation Shift expenditure - capex to opex, ROI Integrate communications into business apps Improved speed and efficiency Rapidly deploy applications Future proof technology Simplification and consolidation Outsource complexity - measure, analyze, optimize Benefit from elasticity and availability of the cloud 6 1 1 2 2 3 3

7 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Problem: What’s Missing? The cloud is highly fragmented with niche Communications as a Service applications… Going after hosted collaboration and contact center markets requires hosters to integrate silo solutions - complexity… Cannot assume all real-time apps can be delivered with cloud elasticity & resiliency... 7 The existing challenges for hosters to realize the promise and capture the opportunity...

8 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Solution: The Avaya Collaborative Cloud 8 APPLICATIONS & SERVICES Contact Center Unified Communications single, open, scalable communications architecture Enhance it. Integrate your business applications to enhance the cloud Use it. Access services through public & hybrid cloud Networking ORGANIZATIONS PARTNERS Deliver it. Deliver cloud services Build it. Cloud grade network

9 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL The Avaya Cloud The Avaya Collaborative Cloud 9 UCaaS CCaaS VaaS Federation Open, scalable, reliable architecture Voice & Video Mobility Collaboration & Conferencing Messaging Customer Experience AvayaLive COS GovOS Cloud Enabled SaaS Cloud Network AvayaLive VENA Collab POD Avaya VENA

10 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Avaya Aura ® Virtualized Environment 10 VMware vSphere VMware vCenter Server Avaya Aura® Communication Manager 6.2 (includes Call Center Elite) Session Manager 6.2 Presence Services 6.1 System Manager 6.2 Secure Access Link 2.2 ACE 6.2 WebLM 6.2 Application Enablement Server 6.2 Utility Services 6.2 Avaya Aura® applications supporting virtualization with VMware*

11 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Avaya Cloud Enablement for UC & CC 11

12 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Avaya Cloud Enablement for UC & CC 12 Software as a Service Avayalive Engage Hosted Flare Experience Federation Avaya Aura Conferencing (AAC) Large Dedicated Hosted UC Communications Manager (CM) Session Manager (SM) Systems Manager (SMGR) Agile Communication Environment (ACE) Avaya Aura Conferencing (AAC) Avaya Aura Presence Server (PS) Hosted Flare Experience Large Dedicated Hosted CC Contact Center Elite (CC Elite) Avaya Aura Experience Portal (AAEP) Work Force Optimization (WFO) Call Management System (CMS) Avaya Aura Messaging (AAM) Avaay Aura Conferencing (AAC) Avaya Media Server (AMS) Shared Hosted UC & CC Communications Manager (CM) Contact Center Elite (CC Elite) Session Manager (SM) System Manager (SMGR) Agile Aura Messaging (AAM) Avaya Aura Conferencing (AAC) Avaya Media Server (AMS) Avaya Aura Presence Server (PS)

13 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Any Communications Network and BYOD, with.. The Best Client and Room Experience, over.. The Best Price for Performance ! Federate any Existing Open Standard Video to.. SIP H.323 ISDN IMS PrivatePublic 3G/4G 3 rd Party Room Based Video 3 rd Party Client Video Avaya Cloud Enablement for Video 13

14 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Value: Key Differentiators for Hosters Avaya’s Cloud Enabled SaaS portfolio deploys on a single, scalable, open SIP-based ecosystem Allows hosters to provide services to multiple market segments without complicated system integration Provides dedicated private cloud, shared public clouds, and hybrid clouds all from one architecture Provides migration paths for premise-based solutions Provides very rich & flexible VMware deployment model Beyond the richness of the application model, Avaya has pioneered a unique approach for end-to- end virtualization… 14

15 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL End-to-End Virtualization 15 Avaya VENA Thin VDI Client Built for Purpose Cloud: Avaya Aura Principles + Avaya Aura VE + Virtual Fabric + VCenter & Virtual Provisioning Service + Virtual Desktop

16 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL VSP7000 Fabric Interconnect 16 Horizontal Chassis Most traffic goes rack-to- rack, directly between servers Cross-rack capacity crucial Terabit-class interconnect avoids congestion & latency Avaya delivers the industry’s only multi-Terabit, non- blocking Horizontal chassis Alternatives introduce congestion & latency, additional equipment & hops, consume more ports. Racked Servers The future: East-West traffic will dominate Data Center traffic* – 80% Top-of-Rack Switches

17 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL VSP7000 Fabric Interconnect 17 Distributed ToR extends the virtual backplane between Server Pods VSP 9000 Core – 10GbE focus Switch Clustering ERS 8800 Core – GbE focus Best-in-Class Bandwidth Price / Performance Leader Expandable to Eight Racks Wide Energy Efficient In-Service Maintenance Lifetime Hardware Warranty Horizontal Chassis GbE Servers – up to 1.1Tbps capacity 10GbE Servers – up to 5.1Tbps capacity

18 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Avaya Virtual Provisioning Service 18 vCenter VPS Network Core Server  Connectivity template applied to VM  Application Server template applied  VM moved identified  Connectivity template auto reapplied to VM  Application Server template applied  Transparent Network Services  Removing Boundaries  Simplified Infrastructure  Reduce Human Error Factor VM Mobility Network Virtualization simplifies VM Mobility and Network Management completes the solution

19 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL The Market for VDI Gartner projecting VDI will be used to deliver client computing capabilities to >77M users by 2016 up from 18M users in 2012 VMware – 20-25% of Virtual Desktop customer base requiring UC Nemertes Research – just 3% of companies are running UC applications over VDI while another 37% are evaluating or planning to deploy in the next two years Thin client devices growing rapidly as VDI client of choice. Gartner projects that 38% of VDI client devices will be thin clients by 2016 Sources: Gartner Forecast: Hosted Virtual Desktops, Worldwide, 2012-2016, 2012 Update VMware View with Unified Communications and Collaboration, August 2012 Nemertes Research: 2012 Benchmark Report ‘Unified Communications: How Far, How Fast 19

20 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Traditional Problems with VDI for Real-Time Communications Media & Control VDI Benefits Reduce cost Simplify Management Increase security VDI Limitations Architecturally, VDI is not designed to support real-time communications such as voice and video Virtual PC Virtual PC VDI Traffic Thin VDI Client 20

21 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Avaya Virtual Desktop Integration Thin VDI Client Control Embedding Avaya communications software into third party VDI thin client for shared control mode  Media goes point-to-point  100% QoS end-to-end  VDI server’s load can’t affect media Control Media & Control Avaya VDI Communicator installed as a package into the third party thin client unit. Virtual PC Virtual PC 21

22 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Concept Study / Reference Large Incumbent Service Provider in Europe Proof of Concept to deploy Avaya Aura Cloud Enablement for Contact Center Avaya Professional Services engaged to help plan/design VMware application deployment Positioning Avaya Aura VE applications (native resiliency) running on customer’s VMware certified hardware, vMotion and VMware HA Positioning Avaya VENA VSP7K virtual switching fabric to extend L2 across geographically distinct data centers Positioning a level of flexibility and resiliency unseen in the industry 22

23 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Concept Study – Geo Redundant SaaS 23 vCenter vMotion Storage vMotion Thin VDI Client MPLS Private SBC Management Network Local Storage Compute Data Center 1 Data Center 2 ESXi 1:CM01a ESXi 2:SM01 ESXi 3:CM01b ESXi 4:Other Virtual Data Center 1.SaaS Application HA a.Communication Manager - L2 Shadowing actv/stby b.Session Manager 2.VENA & VMware a.Fabric Connect - VENA b.Virtual Provisioning Service (VPS) c.Maintenance (vMotion) 3.Failover (VMware HA) Cluster 1Cluster 2 Cloud Users Public Local Storage Dup Link Software Duplication CM01b Becomes Active VMware HA Boots CM01A on ESXi 2 VM Files Transfer VSP7K Fabric Connect - VENA VPS Active Memory & Execution State - vMotion VPS Moves L2 Settings Storage Area Network

24 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Key Learnings / Summary Software as a Service (SaaS) brings a new horizon to innovation hosters and their customers Avaya’s Collaborative Cloud brings forward our industry- leading real-time applications to this space Virtualization is no longer just an application discussion – we need synergy between application, network & desktop Break the boundaries of traditional resiliency and deployment schemes by way of a virtual switching fabric Approach hosted SaaS deployment from an end-to-end delivery perspective – ensure the benefits of the cloud can be delivered ! 24

25 ©2013 Avaya Inc. All rights reservedFebruary 26-28, 2013 | Orlando, FL Thank you! #AvayaATF 25 @SteveRegini


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