1. Dr. Harris – Associate Professor and MMA Chair kharris@cau.edu / @caummachair OUT WITH THE OLD (MEDIA), IN WITH THE NEW (MEDIA)

2. WHERE THE JOBS ARE  Jobs in the media and communications fields are numerous and wide ranging.  Almost any business-related job that you can think of, from attorney to youth worker, may be found in a media company.  Growth in media industries—including social media, video gaming, and other new media areas—means that new jobs, new titles, and new positions are being created, even at established media companies.

3. SIX COMMON MEDIA JOB TYPES  Jobs in the media and communications fields can be divided into six job types—  Management  Sales  Creative  Technical  Finance  Legal

4. 1. Advertising 2. Animation/graphic arts 3. Audio production 4. Book publishing 5. Commercials (advertising) production 6. Feature, documentary, and independent film production 7. Magazine publishing 8. Music/recording production 9. New media/Web-based media/multimedia 10. Newspaper publishing/journalism 11. Public relations 12. Radio 13. Social media/interactive media 14. Television: broadcast and cable 15. Video games 16. Video production 17. Writing Media and Communication Industries

5. Can You Get a Social Media Job?Social Media Job?

6. What is Social Media?  Social Media is a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of User Generated Content. Users of the world, unite! The challenges and opportunities of Social Media - Andreas M. Kaplan and Michael Haenlein

7. Journalism and information in general is all becoming more social  Over the next 20 years, the content of the newspaper and the television news shows are likely to be delivered principally over the Internet.  People no longer seek out news. Instead, it often comes to them through social media.  For Journalism Students -  Web is your medium, and the medium of generations that's nipping at your heels, as is reflected in the ever-growing percentage of people who access streaming audio and video news. And each year, more of these multimedia-savvy reporters stroll into newsrooms across the country

8. Convergence  Convergence -- the merging of print, TV, Web and sometimes radio -- and multimedia, the evolution of an entirely new storytelling medium.  Two of multimedia's most important characteristics are context and continuity, characteristics that television and print don't have to multimedia's degree. It's a two-way communications system: people can search for information.  Becoming a master of multimedia, which is a new medium requiring new approaches and methods of storytelling.

9. “Expand your skill sets or it’s game over” Backpack Journalism  Digital one-man bands are the inevitable result of a receding economy and an advancing technology.  Shoot their own video, gather their own sound and edit their own pieces in addition to reporting them.  Those demands could change the whole look of TV news

10. Profile of a backpacker: Mara Schiavocampo Job: Digital journalist

11. Trends Right Now StorifyStorify or by embedding tweets in the HTML of an article pageembedding tweets Using Foursquare to Report News