1. June 19, 2006 1 Emergency Communications Update

2. Cornell Context Post 9/11 Vulnerability Assessment Post Katrina Risk Assessment Pandemic Flu Planning –Many initiatives underway or implemented Post VA tech –New initiatives –Acceleration of existing initiatives 11/29/2007 2

3. E-Mail Tools Mail Blaster –For urgent communications –Ability to distribute e-mail in 30 minutes Recently updated Tested or used very two months Bulk E-Mail –Important but not urgent messages –Ability to distribute e-mail in 60 minutes 11/29/2007 3

4. Dialer and SMS Messaging Voice Calls (Dialer) SMS Text Messaging Full Scale Test on November 2007 –2,700 Voice calls in 13 minutes –SMS Test of 15K+ messages revealed problems 4.5 hours for first 7,000 messages After last problem corrected, 8,000 messages in the last 15 minutes –Test of outside E-Mail failed and no longer being used 11/29/2007 4

5. Dialer and SMS Messaging (continued) Test to Employees Only 11/30/07 –Non-Students Only 5,300 SMS 1,900 Voice Calls Full Scale 12/5/07 15,600 SMS 2,800 Voice Calls 11/29/2007 5

6. Dialer and SMS Messaging (continued) Opt-In Program –Thoughts of mandating participation have disappeared as enrollment increased 56+% Enrollment –ITunes Card raffle for opt-in students increased enrollment rate by 32% 11/29/2007 6

7. Other Initiatives Alert Sirens with PA System –~ $250K for 4 sites –Radio Activated –Easily expanded Crawl on CUTV New County 800 MHz NY Alert –www.nyalert.gov 11/29/2007 7

8. Thoughts Establish authority for emergency communication –http://www.epr.cornell.edu/incident_management/ escalation.cfm Database is key Train, train, train Test, test, test 11/29/2007 8

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10. Thoughts SMS messaging –4 legged stool Your connection to the provider Provider connection to aggregator Aggregators' connections to carriers Carrier to recipient –No special priority for “your” emergency message –Throughput rates can vary widely 11/29/2007 10