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+ Garmin Forerunner 220 Stephen Letts. + Rhetorical Situation - Primary Audience - The Garmin Forerunner 220 is marketed towards highly active individuals.

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Presentation on theme: "+ Garmin Forerunner 220 Stephen Letts. + Rhetorical Situation - Primary Audience - The Garmin Forerunner 220 is marketed towards highly active individuals."— Presentation transcript:

1 + Garmin Forerunner 220 Stephen Letts

2 + Rhetorical Situation - Primary Audience - The Garmin Forerunner 220 is marketed towards highly active individuals who have great interest in health and fitness. This includes: Athletes Trainers Joggers Cyclists Swimmers Gym Members Rhetorical Situation Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources

3 + Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources Rhetorical Situation Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources

4 + Introduction -Topic and Purpose- The topic of this presentation is the Garmin Forerunner 220: It is a personalized training device that helps people keep accurate track of their exercise routines and activities. The purpose of the white paper presentation is to: Introduce you to the Garmin Forerunner 220. Provide reasoning why it is the most highly recommended personal training devices on the fitness market. Rhetorical Situation Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources

5 + Introduction -Context- An ongoing problem is that people need to keep an accurate track of their workout routine and have access to the appropriate information: People exercise outside as opposed to indoors. People cannot track progress on weight machines. People may even forget to keep track of their workout performance. People suffer from health-related concerns and may not be able to endure a certain exercise intensity. People enjoy other exercise activities. Rhetorical Situation Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources

6 + Current Trends -Part of a Growing Trend- Bureau of Statistics reported that exercise gyms generate over 75 billion dollars annually. U.K Daily News: more than half of England’s population attempted to lose weight. Dr. Spencer Nadolsky: Keeping track of progress is critical to the success of weight loss and improving efficiency. Rhetorical Situation Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources

7 + Current Trends -Company and Market- Polar RS300X and Suunto Quest, and even the Garmin Forerunner 110 are inefficient. Do not display many features Runner have to either stop or look at their watch while running Small monitors Bottom line: there is a market dedicated to ensuring that people have easy access to workout information. Rhetorical Situation Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources

8 + Garmin Forerunner 220 - What is it? - The Garmin Forerunner 220 is an electronic device worn around the wrist that displays exercise information on a screen: Rhetorical Situation Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources Distance Current pace Timer Speed Calories Cadence Heart Rate Lap Pace Average Pace HR Zone Available in several colours and contains four buttons located around the screen Uses a clip to charge the battery (10-12 hours of battery life)

9 + Features and Benefits - Accuracy - Uses GPS to gage distance and pace. Acquires satellites in less than 30 seconds Contains a heart monitor band that measures intensity of workout Contains a USB drive that displays results on a computer or Smartphone GPS or the route taken Incline Distance travelled Calories burned Memory: stores 1,000 laps Rhetorical Situation Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources

10 + Features and Benefits Garmin Forerunner 220 Computer Display Summary GPS Route Main Toolbar Line Graphs Rhetorical Situation Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources

11 + Features and Benefits Sends a vibration when: Completed designated workout Meeting designated intensity Use it as a warning Setting a personal record Coloured display features which keep track of: Current time Distance travelled Current pace Calories burned Heart rate Water resistant up to 35 Meters and can be used on a bicycle. Rhetorical Situation Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources

12 + Costs of the Garmin Forerunner 220 Rhetorical Situation Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources

13 + Conclusion and Recommendations - Garmin Forerunner 220 - Provides essential information: Calories burned Distance travelled Heart rate Current pace Sends vibrations through the wrist Download content onto a computer or laptop Can be used in numerous exercise activities Rhetorical Situation Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources

14 + Garmin Forerunner 110. (2014). Top Ten Reviews. [Online Document]. 1. Available: http://heart-rate- monitor-watches- review.toptenreviews.com/garmin-forerunner- review.html Gamin Forerunner 220 In Depth Review. (2013) DC Rainmaker [Online Document]. 1. Available: http://www.dcrainmaker.com/2013/11/garmin- forerunner-depth-review.html McDannald, Jim. (2014). The Best GPS Running Watch. The Wire Cutter [Online Document]. 1. Available: http://thewirecutter.com/reviews/best- running-watch Rhetorical Situation Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources

15 + Legge, Armi. (2013). 9 Reasons Tracking Your Eating and Exercise Habits will Help you Lose Weight. Evidence Magazine [Online Document]. 1. Available: https://evidencemag.com/self-monitoring-weight-loss Reynolds, Gretchen. (2013). The Benefits of Exercising Outdoors. New York Times [Online Document]. 1. Available: http://well.blogs.nytimes.com/2013/02/21/the- benefits-of-exercising-outdoors/?_r=0 Wells, Greg. (2014). Sorry, gym rats: Why exercising outside may be better for your health. The Globe and Mail [Online Document]. 1. Available: http://www.theglobeandmail.com/life/health-and- fitness/health-advisor/the-surprising-health-benefits- of-working-out-outside/article19186723/ Rhetorical Situation Table of Contents Introduction Current Trends Technical Overview Features and Benefits Costs Conclusion Sources


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