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RESEARCH METHODOLOGY CHAPTER 3. Components of a research methodology 3.1 Introduction 3.2 Research instruments 3.3 Respondents 3.4 Research procedure.

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Presentation on theme: "RESEARCH METHODOLOGY CHAPTER 3. Components of a research methodology 3.1 Introduction 3.2 Research instruments 3.3 Respondents 3.4 Research procedure."— Presentation transcript:

1 RESEARCH METHODOLOGY CHAPTER 3

2 Components of a research methodology 3.1 Introduction 3.2 Research instruments 3.3 Respondents 3.4 Research procedure 3.5 Data analysis

3 Data Collection (the process) Process of collecting data from different sources. Divided into two:  Primary data: Questionnaire, interview, observation, tests or experiment  Secondary data: previous readings already written

4 Sampling Sample: group of individuals involved as respondents who provide information, facts or opinions that can be applied or generalized to the general population. Random vs Non-random sampling

5 Problem to be investigated Obesity among higher learners in Malaysia Target population All university students Specific population Second year students of various universities in Malaysia Sample10% of second year students Target population Specific population Sample

6 Instrumentation: Primary Data Questionnaire Tips on preparing:  Write the purpose on the first page  Provide clear instructions  Ask only relevant questions  Avoid leading questions  Avoid asking two things in one question  End with courtesy (thank you) Two categories of questions: Open ended and closed-ended After preparing your questionnaire, don’t forget to pilot it!

7 Interview Conversation carried out with the purpose of obtaining specific information Two-way communication between interviewer and respondent Begin the interview by briefing about the purpose of your study general questions specific questions End with courtesy (thank you)

8 Observation A method of collecting data by observing the activity first hand. Prepare an observation guide sheet to jot down what you want to observe and the duration Take note of everything within the observation period

9 Observation no.Location: Date: Time:Duration: MaleFemale Morning Afternoon Evening Figure 3.2 Students’ Focus in Class

10 Writing chapter 3 3.1 Introduction Must include: 1. Purpose or objective of the research 2. Short description of the issue to be studied 3. Location of data collection 4. Population and sample respondents 5. Data collection methods

11 E.g: This section discusses the methodology of the research. The main purpose of the research is to investigate the need to own a cell phone among the first and second year students of Permata University. To assess and evaluate the need to own a cell phone among tertiary level students, a branch campus of Permata University situated in the Kinta Valley area with 9000 students’ population was chosen. Data for the research were collected through questionnaire, interview and observation.

12 3.2 research instrument Explain in detail your instrument This research utilized both the quantitative and qualitative research methodology. The instruments used to collect the date were questionnaire, interview and observation. A set of questionnaire containing 10 questions were given……

13 3.3 respondents of the study Explain in detail who are your respondents

14 3.4 research procedure Explain about the pilot study here How do you distribute the questionnaire

15 3.5 data analysis What kind of software do you use (excel, SPS) How do you make sure the data you collected is valid


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