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Sustainable Business Certification Sustainable Business Certification (SBC) A comprehensive, intensive offering that brings the corporate professional.

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Presentation on theme: "Sustainable Business Certification Sustainable Business Certification (SBC) A comprehensive, intensive offering that brings the corporate professional."— Presentation transcript:

1 Sustainable Business Certification Sustainable Business Certification (SBC) A comprehensive, intensive offering that brings the corporate professional or executive up to date on a global basis The certification gives credibility to newly formed businesses that support sustainability Serves as top ranking certification in the field of sustainable business worldwide

2 Sustainable Business Certification Factors driving demand Macro environment Global standards Business Corporate “need to know” Government and regulation Consumers

3 SBC - SWOT Strengths: – USQ has the expertise – Partnership has ‘mix’ of theory & practice – SB Center Weaknesses: – “Untested” field – Standardization – Varying standards, laws, & local issues Opportunities: – First to market with global certification – USQ has the expertise – Local & global offerings Threats: – No global standards – Green fatigue / Fad – ACMI (AU Cleantech Mgmt. Institute)

4 Sustainable Business Certification Sustainable Business Modules 1.Environmental Responsibility – The new (green) economy – Carbon Foot Print 2.Sustainable Accounting – Triple bottom line 3.Sustainability Business Opportunities 4.Social Responsibility with Marketing 5.Education & Behavioral Responsibilities 6.Capstone Module (final session to qualify for SBC) – Responsibilities of Global Citizenship, Leadership & Ethics

5 Sustainable Business Certification Details: The certification is sponsored by The Centre Individual ‘modules’ are offered via The Institute or another vehicle offering ‘intensives’ for the corporate consumer & can stand alone Modules are a minimum 8 hour day up to a 2-3 day weekend offered over 1 year Certification could be offered in 1 captive weekend Subsequent ‘continuing education credits’ or updates would be offered annually to keep the certification ‘fresh’ Pricing is what the market will bear – approx. $5K pp per module

6 Conscious Consumers care

7 Survey Data  80% of teens are concerned about the environment and the role of the US in causing pollution. JWT 2007  In fact, 76% of consumers, assuming no difference in quality or cost, would switch to a brand with a good cause.” Environics International Survey Erik Sass, Media Daily News 2007 Studies by three independent surveys found:  College students ranked social responsibility higher than celebrity endorsement for brand Harris Interactive 2006

8 Investor Pressure Shareholders - – Many institutional investors are pushing companies to address climate change in their business strategies. – First CF for Mutual Fund released July 22nd CARBON DISCLOSURE PROJECT – CDP asked for info from the largest 2,000 companies including the world’s 500 largest public companies 3 – Those asking the questions about climate change represent over $55 trillion in assets. For comparison, US Economy=$12T

9 Management Knows it’s Important Climate Change is a top 3 priority

10 Regulation is Coming Unpredictable Policy Environment – International (Kyoto): Copenhagen Dec. ‘09 – G8: 50% reduction of global emissions by 2050 – Federal : Cap and Trade Legislation Passed in June – EPA 13,000 largest emitters (> 25,000 MT CO2e ) report in ‘11 Other Regulation Higher Fuel Efficiency Standards at 35.5 mpg Renewable Portfolio Standards – 28 states E-Waste Laws – 10 cities Toxic Waste Limits – REACH ACCORDS Others ……

11 …and greater reporting

12 Sustainable Business Certification Summary: SBC revenues allow for 1/3 of income to cover cost of expert panel members 1/3 income to support certification platform – Marketing – Corporate entertaining – Travel expenses Remaining 1/3 to split between the Uni partnership or prorated Questions?


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