1. Enterprise Holdings Overview
Radius Travel 2015

2. About Our Company UPDATED AS OF: 4 FEBRUARY, 2015
Based on Enterprise Holdings total figures

3. Global Rental Network

4. Global Rental Network

5. North America/EMEA Fleet Comparison

6. EMEA Coverage – Airports

7. EMEA by the Numbers
Current operations in: Ireland, UK, Germany, France, Spain, Portugal, Italy, Austria, Hungary, Slovakia, Netherlands, Greece, Bulgaria, Croatia, Belgium, Bosnia & Herzegovina, Cyprus, Macedonia, Czech Republic, Poland, Turkey, Israel, Switzerland, Sweden, Romania, Albania, Serbia, Slovenia, Norway, Iceland, Montenegro

8. European Fleet Comparison
Competitive fleet counts based on the following countries where Enterprise currently has operations or is currently onboarding to begin renting cars, and 3rd party car rental reporting information is available through Euromonitor: Bulgaria, Croatia, Czech Republic, Hungary, Poland, Romania, Slovakia, Slovenia, Israel, Austria, Belgium, Denmark, France, Germany, Greece, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, Turkey, United Kingdom, Norway

9. Company History Enterprise Rent-A-Car founded in 1957 by Jack Taylor
Named after USS Enterprise ship
Opened in Europe in 1994
Acquired Alamo and National brands in 2007
Enterprise Holdings name adopted in 2009
Citer/Atesa acquired in 2012
Enterprise Holdings has a rich and distinctive heritage. It's a truly remarkable story of how entrepreneurship, hard work and a big dream can turn a tiny start-up into a world-class company. The story begins with our founder, Jack Taylor, who in 1942 enlisted in the Navy and served as a decorated fighter pilot in the skies over the South Pacific during World War II.
Jack returned home after the war to raise his family and start a business. Lessons learned in the Navy – including the values of integrity, hard work, team spirit and simply doing the right thing – helped shape his personality. They also made their mark on the company he founded in 1957, and that his family owns to this day.
Jack started the company with a fleet of seven cars, one employee and a commitment to provide a uniquely personal brand of customer service. As his company grew, Jack developed a simple but enduring business philosophy that still guides our efforts as the largest rental car operation in North America and arguably the world: “Take care of your customers and your employees first, and the profits will follow.“
In 1994, we opened our first European rental office in Reading, England.
After operating the Enterprise Rent-A-Car brand for 50 years, the Taylor family purchased Vanguard Car Rental, and its Alamo Rent A Car and National Car Rental brands in August of 2007, and the Enterprise Holdings name was later adopted in The combination of the Alamo, Enterprise and National brands under common ownership made it the largest car rental company in the world measured by revenue, employees and fleet.
Recently, we acquired PSA Peugeot Citroën’s car rental subsidiary, Citer SA and its Spanish subsidiary Atesa, which combined have a total fleet of roughly 30,000 vehicles.

10. Enterprise Ranks Highest
Enterprise Rent-A-Car ranked “Highest in Rental Car Customer Satisfaction” in the J.D. Power 2014 Rental Car Satisfaction Study
Surveyed leisure and business travelers who rented vehicles at North American airports
“We know how hard our employees work every day to put customers first. We also know that listening to feedback – positive as well as negative – is the key to long-term success. So we not only are honored by this recognition, but also grateful for the continued trust and confidence of our customers, clients and partners.
~ Pam Nicholson, CEO and president of Enterprise Holdings
ENTERPRISE RENT-A-CAR RANKS HIGHEST IN J.D. POWER 2014 RENTAL CAR SATISFACTION STUDY
Enterprise, National and Alamo Brands All Above Industry Average
ST. LOUIS, Mo. (Nov. 11, 2014) – Enterprise Rent-A-Car is the highest-ranked car rental brand in the J.D. Power 2014 North American Rental Car Satisfaction StudySM . The Enterprise brand received the highest score for the ninth time in the past eleven years, and excelled in all six factors: costs and fees; pick-up process; rental car; return process; reservation process; and shuttle bus/van.
Enterprise Rent-A-Car is owned by Enterprise Holdings, the largest car rental company in the world. Enterprise Holdings also operates the National Car Rental andAlamo Rent A Car brands. National ranked second in the annual study, followed by Alamo (tied for third) – with all three brands once again finishing above the industry average.
The annual 2014 study surveyed leisure and business travelers who rented vehicles at North American airports. “We know how hard our employees work every day to put customers first,” said Pam Nicholson, Chief Executive Officer and President of Enterprise Holdings. “We also know that listening to feedback –positive as well as negative – is the key to long-term success. So we not only are honored by today’s recognition, but also grateful for the continued trust and confidence of our customers, clients and partners.”
Both the Enterprise Rent-A-Car and National Car Rental brands were recognized earlier this year as J.D. Power Customer Champions. Five factors – people, presentation, process, product and price – were examined, with feedback, opinions and perceptions primarily gathered from J.D. Power’s syndicated research in Only 50 brands total earned this distinction, and Enterprise and National were the only two car rental brands to be recognized as Customer Champions.
“Today’s car rental marketplace is highly competitive,” Nicholson stated, “so our portfolio of brands is specifically designed to meet the diverse needs of car rental customers across the board, from cost-conscious families to road warriors to leisure travelers. Recognition like this from J.D. Power tells us that our customer-focused strategy is making a difference in the car rental and travel industries.”
In fact, when an Enterprise Holdings executive delivered this spring’s Car Rental Show keynote address, he reiterated the significance of customer relationships: “The car rental industry meets people’s very real, important and urgent needs. … Our world will continue to change: innovation will drive growth, technology will drive growth and customer preferences will drive growth. Whether we, as individual companies or an industry, succeed or fail will come down to one simple thing – how we deal with each customer.”
Enterprise received the highest numerical score among rental car companies in the proprietary J.D. Power 2014 North American Rental Car Satisfaction StudySM. Study based on 12,308 responses measuring 8 companies and measures opinions of business and leisure travelers who rented a vehicle at an airport location. Proprietary study results are based on experiences and perceptions of surveyed in September August Your experiences may vary. Visit jdpower.com.

11. How Should Agents Sell Enterprise?
Personal, professional customer service
Exceptionally low rates
Convenient network of locations
Enterprise Rent-A-Car, founded in 1957, is an internationally recognized brand with more than 6,500 neighborhood and airport locations in the United States, Canada, the U.K., Ireland, Germany, Spain, France and Portugal.
Enterprise is the perfect choice for travel agents looking to book corporate or leisure travel for value-driven clients who expect a high-level of personalized customer service.
Enterprise is known for its exceptionally low rates and its high level of customer service, which is the driving force behind the brand’s business. Market Metrix, LLC, a leading provider of customer and employee feedback and performance tools for the hospitality industry, also recognized the Enterprise brand as the leader in customer satisfaction in the car rental industry 29 out of 31 times. Further, the Enterprise Rent-A-Car brand also led the car rental industry in an annual North American airport car rental survey, which includes both leisure and business travelers, for eight of the past nine years.
Not only is Enterprise located at all major U.S. airports, but we also have an extensive network of more than 5,000 neighborhood locations for your clients that need a vehicle for a shorter business or leisure trip.

12. How Should Agents Sell National?
Best choice for frequent renters
Emerald Club Benefits
Expedited rental service in  12 Latin American countries and North America
Choice of Frequent Traveler Miles or Points or Rental Credits toward free days at participating locations
Founded in 1947, National is a premium, internationally recognized brand serving the daily rental needs of the frequent airport traveler seeking choice, convenience and time savings for their personal and business trips throughout the United States, Canada, Mexico, the Caribbean, Latin America and Asia.
In 1987, National helped pioneer the corporate-account business with the car rental industry’s first comprehensive frequent-renter program (“Emerald Club”), allowing frequent travelers to enjoy a more expedited rental process so they can get on their way as fast as possible.
For many business travelers, their travel experience in the air is only the beginning. Once at their destination, passengers more often than not become drivers and rental cars are a vital part of the ground transportation picture. In North America, National was chosen as the “Best Car Rental Company” by Business Traveler magazine, as voted on by their readers based on their own experiences with different travel industry suppliers.

13. How Should Agents Sell Alamo?
Leisure travel brand
Competitive rates
Self Service Kiosk
On-Line Check In
Largest car rental provider to international travelers visiting North America
Official rental car of Walt Disney World® Resort and Disneyland® Resort
Founded in 1974, Alamo Rent A Car is a value-oriented, internationally recognized brand serving the rental needs of airport leisure travelers. Alamo offers low rental rates and a hassle-free customer experience at the most popular travel destinations throughout the United States, Canada, Mexico, the Caribbean, Latin America and Asia.
Alamo Rent A Car has quickly become one of the country's largest vacation rental providers with programs to accommodate and encourage leisure travel. For instance, Alamo customers in the U.S. are able to conveniently choose their own vehicles, based upon their advance reservation and requested car class, and then simply drive away from the airport to get their vacation started.
Also, Alamo is the official Rent A Car of Walt Disney World® Resort and Disneyland® Resort. Your clients can pick up their car right at Orlando International Airport, or at select on-site locations at the theme parks.  Either way, Alamo provides a wide selection of vehicles for your clients’ rental needs.

14. Travel Industry Revenue List
Company
Category
Reported 2012 Revenue
AMR Corporation (American/US Airways)
Airline
$38.7 billion
United Continental Holdings
$37.1 billion
Delta Air Lines
$36.7 billion
Deutsche Lufthansa (Lufthansa Airlines)
$30.1 billion
Southwest Airlines Company
$17.1 billion
Enterprise Holdings
Car Rental
$15.4 billion
Carnival Corporation
Cruise
China Southern Airlines Co. Ltd
$14.5 billion
Walt Disney Parks & Resorts (travel segment)
Hotel/Cruise
$12.9 billion
Las Vegas Sands Corp.
Hotel
$11.1 billion
Hertz Global Holdings Inc
$9.0 billion
MGM Resorts International
$8.8 billion
Royal Caribbean Cruises Ltd
$7.7 billion
Avis Budget Group Inc
$7.4 billion 14