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We are a grassroots, community service organization that seeks to:  expand the pool of local community activists and volunteers  originate our own projects.

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Presentation on theme: "We are a grassroots, community service organization that seeks to:  expand the pool of local community activists and volunteers  originate our own projects."— Presentation transcript:

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2 We are a grassroots, community service organization that seeks to:  expand the pool of local community activists and volunteers  originate our own projects when we identify an unmet need

3  10-10-10 for the Napa Food Bank  Soles4Souls  Waterways Stewards  Drug Take-back with Clinic Ole  Single-use Plastic Bag Ordinance

4  The Give!Guide will help cultivate a culture of giving by inspiring a new community of givers to non-profit organizations.  It introduces a novel approach to year-end giving by emphasizing donations as small as $10, particularly from young and first time givers who may not yet see themselves as philanthropists.

5 1. Compressed time frame: November 1–December 31 (midnight) 2. Broad distribution of attractive, easy-to- use paper catalogue. 3. Donors go to user-friendly website to learn more and make donations.

6  Give!Guide distributed to 40k+ homes  3-5k additional copies available  Website goes up concurrently to accept donations

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11  Donors review Give!Guide; learn more at G!G website; give to one or more NPOs with a single click.  Donations close Dec. 31. Checks issued in January. Everyone celebrates!

12  Applicants must be 501(c)(3) organizations in good standing.  Applicants must have been in operation successfully for at least two years at time of application.  A significant portion of the beneficiaries or the work of the non-profit must be located in Napa County.

13  Applicants should have a way of measuring and reporting on their work with a clear track record of results where possible.  The Napa Valley Give!Guide will not include private schools, private foundations, or scholarship funds.

14  Preference will be given to organizations that meet the preceding criteria and represent a diverse cross-section of Valley NPOs.  Preference will also be given to organizations that demonstrate a strong commitment to a creative PR program in support of the Give!Guide.

15  Month long application window (May 22- June 21): Two page, on-line form  Screening by committee of CanDo and community members  40 small, medium and large local NPOs selected for year one

16  Of the categories listed, which one best describes the focus of your non-profit?  AnimalsHealth/Wellness  ArtsSeniors  CommunitySocial Action  EducationYouth  Environment

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18  How will you appeal to first time donors?  Outline your strategies to promote and encourage donations to your organization through the Give!Guide.

19 MayJuneJulyAugustSeptJan May 22: Application Window Opens June 21: Application Deadline July 10: NPOs Notified of Selection July 17: $250 Selection Fee Due OctNovDecember July 25: NPO Profiles Due August 2: Meeting for Selectees Dec 31: G!G Campaign Closes at Midnight October-December: Promo Campaign Nov 1: G!G Catalogue Distributed Jan: Checks Issued NPOs write thank you notes

20  $250 fee  Design and implement a PR campaign to inform and engage potential supporters about participating through the Give!Guide.

21  Incentives  Business partners  Non-profit employee recognition award

22 In Oregon, Give!Guide NPOs report:  New donors and new funds;  Credibility in the community, “as if being in the G!G is a Good Housekeeping Seal of Approval.”

23  Other benefits (e.g. partnerships with other NPOs, advertising, social media and other positive attention)  Organizations are likely to attain a higher profile in the community.

24  Year 1: 20 NPOs Raised: $24,000  Year 9: 110 NPOs Raised: $1,967,000

25  A Small Group of Committed Citizens "Never doubt that a small group of thoughtful, committed, citizens can change the world. Indeed, it is the only thing that ever has.“ Margaret Mead  Volunteers of Napa Valley CanDo  Leadership Napa Valley’s practicum group: “Infinity Squared”  You!

26 The Napa Valley Give!Guide: Inspiring a Community of Givers


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