1. Effective solutions for green urban transport – Learning from CIVITAS cities: “A ‘wildly’ successful bike-rental scheme Bicike(LJ)” 16 April 2013 Geneva Vita Kontić, City of Ljubljana

2. Slide title Effective solutions for green urban transport 16/04/2013 Geneva Vita Kontić In this presentation: Introduction: About Ljubljana and CIVITAS-ELAN Project Backgroud: “Comprehensive cycling strategy” In focus: bicycle-sharing system – city bike “Bicike(LJ)” –introduction –achievements –challenges Conclusion: Lessons learned and recommendations Future plans: It’s not over! – further development and promotion of cycling

3. Slide title approx. 280,000 residents; 275 km 2 economic, political, educational, cultural, historical centre of the country green, clean, safe and friendly Mission: to ensure the best service for inhabitants and visitors, and persistantly strengthening the quality of life About Ljubljana – Capital of Slovenia Effective solutions for green urban transport 16/04/2013 Geneva Vita Kontić

4. Slide title Sep 2008 – Oct 2012; CIVITAS-ELAN cities: Gent, Zagreb, Porto and Brno challenged increased motorised traffic Targets: –to reduce car use and make it cleaner –to make public transport greener, more attractive and accessible to all –improve conditions for cycling and walking 17 local measures and 4 common 5,9 mio EUR for 11 local partners CIVITAS-ELAN in Ljubljana Effective solutions for green urban transport 16/04/2013 Geneva Vita Kontić How to get from congestion… … to redemption?

5. Slide title defines quality conditions for the city’s cycling network, gives priority to cyclists some of its proposals are included in the new Traffic policy of COL to 2020 cycling coordinator of COL Cycling platform of COL (partnership) interactive city cycling map on Geopedia outreach campaign, numerous events, promotion and citizen engagement 10 % cycling share – increased by 27 % Comprehensive cycling strategy Effective solutions for green urban transport 16/04/2013 Geneva Vita Kontić

6. Slide title part of a vision of Ljubljana as a “cyclist-friendly city” private-public partnership: New form of public transport – bike-sharing system Bicike(LJ) Effective solutions for green urban transport 16/04/2013 Geneva Vita Kontić established on 12 May 2011 available 24 hrs/day, 7 days/week 300 bicycles, 600 “parking” spaces 31 stations, approx. 300 to 500 metres apart weekly or yearly subscription, self-service 1st hour of ride is free of charge!; 2nd=1€, 3rd=2€, 4th+=4€

7. Slide title Even before the opening: 1,633 registrations; after 18 months: –40,000 registered users; –1.000.000 bike rides; –averagely, each of the 300 bikes in the system is hired at least 6 times per day. Awards: IT Strawberry 2012 and Outstanding Study in October 2012 (n=311, citizens of Ljubljana and its surroundings): –Bicike(LJ) is a very useful (79%) and positive project (95% of those questioned); –98 % has heard of Bicikelj or know it well. “Bicike(LJ)” – achievements Effective solutions for green urban transport 16/04/2013 Geneva Vita Kontić

8. Slide title quite high costs: project value: 1,800,000 € maintanance costs/year: 900.000 € → BUT: value for citizens and environment – priceless! “temporary unreliability” at popular locations (all bikes in use or stand full) → BUT: online interactive map&mobile app to check availability/information, and constant bike delivery service citizens: “We want more! (initiatives and requests for expansion ) → BUT: expansion in plan! “Bicike(LJ)” – challenges Effective solutions for green urban transport 16/04/2013 Geneva Vita Kontić

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10. Slide title Lessons learned / recommendations Effective solutions for green urban transport 16/04/2013 Geneva Vita Kontić EU co-financing and private-public partnership is a good way to tackle potencial financial barriers. Political support is necessary. Engage citizens and other stakeholders (from the beginning)! Use innovative and creative communication/promotional methods!

11. Slide title to follow the ambitious goals of Traffic policy of COL to 2020 (see above); engagement in new cycling projects (Champ, Trimo Urban Crash); dissemination activities: “The Oldest Wooden Wheel” project (from May 2013); Cycling festival (24–26 May 2013), European Mobility Week 2013. Cyc(LJ)ing – future plans Effective solutions for green urban transport 16/04/2013 Geneva Vita Kontić

12. Slide title Thank you! Vita Kontić City of Ljubljana + 386 1 306 1095 vita.kontic@ljubljana.si www.ljubljana.si http://en.bicikelj.si www.civitas.eu, www.civitasljubljana.si Effective solutions for green urban transport 16/04/2013 Geneva Vita Kontić