2. Online Enrollment *Source: re:fuel College Explorer 21,000,000 (100%) Total Students Enrolled in Undergraduate/Graduate Education 9,000,000 (45%) Enrolled in at Least One Online Course* 3,000,000 (14%) Enrolled Fully Online

3. Type of Institution for Online Study

4. Public Universities Lead in Offering Online Programs No online programs 1 to 4 fully online programs 5 or more fully online programs

5. The Great Online Student Market Rush 2010-2020

6. Age Age When Last EnrolledPercent 24 and younger 23 25-29 12 30-34 18 35-39 14 40-44 8 45-49 8 50-54 8 55 and older 8 Median Age: About 35 years %

7. Income Median Income: $55,000 Total Household IncomePercent Less than $25,000 19 $25,000 - $39,999 17 $40,000 - $54,999 12 $55,000 - $69,999 9 $70,000 - $84,999 8 $85,000 - $99,999 7 $100,000 - $114,999 4 $115,000 - $129,999 4 $130,000 - $149,999 7 $150,000 or more 8 Prefer not to say 7 %

8. Online Program Worth Time and Money? Good Financial Investment Percent Yes, completely65 Somewhat31 Not at all 4 Worthwhile Time Investment Percent Yes, completely72 Somewhat24 Not at all 4 % %

9. Pay Increase + Promotion Pay Increase Percent Yes45 No55 Received Promotion AllUndergraduateGraduate Yes362347 No647753 Percent of Respondents % % % %

10. Online Revenue 2011-12 Online Revenue Unable to calculate32% Less than $500,00043% $500,000 to less than $1,000,0009% $1,000,000 to less than $5,000,00012% Greater than $5,000,0005%

11. Outcomes Strategic OutcomePercent Reported Increased student access 74% Increased enrollment 60 Increased revenue 59 Attracted students from outside the traditional service area 57 Growth continuing and/or professional education 49 Provided pedagogic improvements 46 Enhanced value of university brand 40 Strategic Outcome Percent Increased student access74% Increased enrollment60 Increased revenue59 Attracted students from outside the traditional service area 57 Growth continuing and/or professional education 49 Provided pedagogic improvements46 Enhanced value of university brand40

12. Barriers Experienced Barriers with Online Courses Experienced at Any Point Still Experienc e Overcame Did Not Experience Greater faculty time and effort is required to teach online 86%59%27%14% A lack of acceptance of online instruction by faculty 86582815 Students need more discipline to succeed 80691120

13. CIC Online Continuum 10% 38% 18% 11% 5% Integrators

14. Top 10 Undergraduate Degree Programs: 2012-2013 Degree Program20122013 Business Administration/Management17.117.9 Accounting5.16.5 Information Technology4.64.4 Criminal Justice/Law Enforcement3.04.3 Business: Finance4.94.0 Psychology: General3.53.9 Graphic Design0.73.7 Healthcare: Administration3.33.7 Nursing3.73.3 Computer Science3.03.2 % %

15. Field of Study: Undergraduate

16. Factors in Choosing a Institution Online Program Selection Factors (choose up to 3)Percent *Overall reputation of the college or university 44% *No set class meeting times 38 *Tuition and fees 35 *Amount of transfer credits accepted 32 A personal academic advisor who contacts me regularly 31 Availability of courses that teach workplace skills such as problem solving, critical thinking, and teamwork 28 *Ranked among top 10 in 2012

17. Academic Credit Based on Portfolios or Outside Experience

18. The Future of Online: What Institutions Plan to Do Programmatic Additions in Next Two Years Percent Currently Doing Percent Plan to Do in Next Two Years Percent No Plan to do Increase international student enrollment 26%52%22% Hybrid graduate programs493318 Cohort-based programs online393229 Fully online certificates273142 Hybrid undergraduate programs413128 Support services for online students 522918 Learning communities via social media such as Facebook 222949 Using MOOC content in regular classes 72766 Fully online undergraduate programs 322345 Fully online graduate programs482329 Programmatic Additions in Next Two Years Percent Increase international student enrollment52% Hybrid graduate programs33 Cohort-based programs online32 Fully online certificates31

19. Online or Not at All Likelihood of Studying on Campus if Online Not Available Percent 1 I would not have 28% 2 17 3 25 4 13 5 I would definitely have 17 Average rating 2.7

20. Recommendations Hire an online leader and appropriate staff Educate and incentivize faculty to teach online Revise policies and procedures to accommodate online faculty Use good accounting and budgeting practices Expand offerings Save national and international marketing dollars for niche programs Accept all legitimate credit Invest in outcomes Synthesize online and on-ground processes for a consistent student experience

21. References The data referenced in this presentation can be accessed from two reports. Online College Students 2013: Comprehensive Data on Demand and Preferences www.learninghouse.com/ OCS2013-report Online Learning at Private Colleges and Universities: A Survey of Chief Academic Officers www.learninghouse.com/ CIC2013-report

22. For More Information www.learninghouse.com/OCS2013 David Clinefelter –dclinefelter@learninghouse.com –(502) 751-8647