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Critique guideline First Impressions Long Term Relationships.

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Presentation on theme: "Critique guideline First Impressions Long Term Relationships."— Presentation transcript:

1 critique guideline First Impressions Long Term Relationships

2 Website Hooks content function community personalized experience aesthetic experience

3 content “content is King” –a common industry saying Premium contents Realtime contents

4 premium content news, research report etc. video, images, software etc.

5 http://www.forrester.com

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7 http://www.photodisc.com

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9 realtime content markets weather traffic conditon

10 http://www.x-rates.com

11 http://www.smartmoney.com

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13 functions banking e-commerce (you name them all)

14 http://www.m-w.com http://www.amazon.com

15 Community, sharing dating, special interests, ect

16 http://www.meetup.com

17 Personalized experience: things you don’t want to share finance personal communication pornography

18 aesthetic experience joy of navigation sense of luxury

19 joy of navigation strong grid composition -visible hierchy -interface and content fall naturally in right place great user interface features

20 strong composition grids

21 http://www.audi.com

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23 http://www.nytimes.com

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29 great user interface features bread crumb ”basket” or shopping cart

30 http://www.ebay.com

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32 1.Luxury comes from the feeling of authenticity from the material. 2.Designers of traditional medium exaggerate the properties of their materials. 3.What should digital designers do?

33 sense of luxury on the monitor: Complex Movement Exaggerated Web qualities User Feed Feedbacks Life of its own…

34 Take a look at these sites: http://www.robbiewilliams.com http://www.becominghuman.org http://www.probe3.com http://www.emplive.com http://www.theory7.com


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