1. Welcome to

2. Meet the Exec. Board President: Kaleigh Teskey. 4 th year Journalism major w/ PR concentration Support courses in Business Marketing Experience: VP PR Panhellenic, Communications and Marketing Internship w/ SLO Parks and Recreation, PR Internship at Mission Hospital, completion of PR track (total of 5 clients/campaigns)

3. The Meeting Master Vice President: Natalie Stone. 4 th year Journalism major w/ PR concentration Minor in Religious Studies Ambassador for the College of Liberal Arts (Co-Chair of PR Committee), Intern for the U.S. Department of Energy Central Coast Clean Cities Coalition, Intern at the Rose Bowl Operating Company, Intern at Downtown SLO Association

4. The PR Insider Communications Director: Chelsea Kitta. 3 rd year Journalism major w/ PR concentration Minor in Ag Coms Produces Facebook, Twitter & blog content, Social Media and Marketing Director for INTERO Real Estate, Multimedia/videos for local businesses, College of Liberal Arts Ambassador

5. The Web Guru Digital Media Director: Kelsey Hollenbeck. 3 rd year Journalism Major w/ PR concentration. GRC Minor Experience: PR/Media/Graphics Student Assistant at STRIDE, summer Intern at Clearpoint Agency (social media, media lists, blog posts, press releases, event planning, etc.)

6. The Recruitment Expert Outreach Director: Amy Davidson. 4 th year Journalism major w/ PR concentration Minor in Psychology Experience: French Hospital Communications Intern, WOW Marketing and Communications Committee Member, CCPR Student Account Executive, ASI Marketing Supervisor

7. Money, money, money, money….. MONEY! Finance Director: Alex Sousa. 3 rd year Journalism major w/ PR concentration. Minor in Psychology Experience: MEC net (Internship), Make-A- Wish, Teach for India

8. What is Public Relations? The earliest definitions emphasized press agentry and publicity, while more modern definitions incorporate the concepts of “engagement” and “relationship building.” “Public relations helps an organization and its publics adapt mutually to each other.” –PRSA widely accepted definition

9. Facts about Public Relations A strong, growing career field- employment growth 18%+ through 2016 as projected by U.S. Bureau of Labor Statistics (2009) More than 250,000 PR jobs in the U.S. – and thousands more not specifically identified with the term “public relations” Examples: media buyer, media planner, event planner, blogger, social media specialist, integrated marketing communication, promotional products rep, etc. Grads get jobs! PR students have the highest level of post-Bachelor’s degree employment of all graduates from the communication disciplines (University of Georgia, 2007)

10. Who Benefits from PR Experience The most economical way by far to reach mass audiences Stimulates awareness of and demand for your company’s products or services Everyone can benefit from PR experience. Knowing how to effectively communicate a client’s needs/message is vital!

11. What Cal Poly PRSSA can offer you… http://www.youtube.c om/watch?v=iQ5X8G KKfN4&feature=play er_embedded

12. What we have done E-Portfolios/Linked In Tutorial: Building Your Online Brand Cover letter workshop Interviewing Etiquette Internship Meeting: Where to find them, how to get hired! Cal Poly Athletics Speakers from local PR firms and organizations Cal Poly Interim President Glidden

13. PRSSA preview for this school year Getting a diversity of PR, marketing and communications professionals to speak and lend advice for meetings Interview, resume and crisis communication workshops About 2 interactive workshops a quarter Industry tours Fundraising for conferences

14. PRSSA Goals Making sure members are gaining valuable knowledge and resources during meetings Member networking through socials and industry tours Fundraising for PRSSA conferences Setting members up with PR jobs and internships Giving members access to the latest and greatest PR news and trends

15. Member Benefits Networking w/ PR professionals Internship opportunities Learning about numerous PR fields and occupations Scholarships Career Building Conferences Leadership Experience Personal Development: interviewing skills, resume building, PR writing practice, etc.

16. Alumni: Where are they now? Oracle, Whizbang, Ketchum, Level Studios, E! Online, Kip Morrison & Associates, Sony Entertainment, CNN John Madden, Brad Bessey- Exec. Producer of “The Talk”, Weird Al Yankovic http://www.youtube.com/watch?v=XracK9F-H7U

17. PRSSA Fast Facts Dues will be $75 which cover the entire school year. A great deal! Meetings will be on Tuesdays from 11-12 in bldg 26 room 103. Specific dates are Oct. 11, Oct. 25, Nov. 1, and Nov. 15 *Meetings are subject to change If you have any questions please email cpprssa@gmail.com or visit our website at www.calpolyprssa.orgcpprssa@gmail.comwww.calpolyprssa.org

18. WE PR http://www.youtube.com/watch?v=JcuEJVVM9hM&feature=email