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Chapter 5: Introduction to e-Business Systems

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1 Chapter 5: Introduction to e-Business Systems
“… is not synonymous with e-commerce.” Sawhney,Mohan & Zabin. “The Seven Steps to Nirvana: Strategic Insights into e-Business Transformation” 2001 E-Business We define e-business as: “the use of Internet technologies to inter-network and empower business processes, electronic commerce, and enterprise communication and collaboration within a company and with its customers, suppliers, and other business stakeholders.” Whereas e-commerce comprised of the entire online process of: Developing Marketing Selling Delivering Servicing Paying for products and services transactions on inter-networked, global marketplaces of customers, with support of a worldwide network of business partners.

2 E-Business: Internal business systems
CRM ERP employee information portals knowledge management workflow management document management systems HR management process control internal transaction processing

3 E-Business: Enterprise communication and collaboration systems
voice mail discussion forums chat systems data conferencing collaborative work systems

4 E-Business: E-Commerce (B2B, B2C, etc.)
electronic funds transfer SCM e-marketing online transaction processing

5 E-Business: Functional Business Systems vs.
Cross-functional or Enterprise-wide Systems

6 Functional Business Information Systems
Marketing Customer relationship management Interactive marketing Sales force automation Production/ Operations HR Management Compensation analysis Employee skills inventory Personnel requirements forecasting Manufacturing resource planning Manufacturing execution systems Process control Functional Business Systems Functional business information systems: Each serving a particular business functional area Accounting Finance Order processing Inventory control A/R A/P Payroll G/L Cash management Credit management Investment management Capital budgeting Financial forecasting

7 Cross-Functional Enterprise Systems
Suppliers SCM: sourcing, procurement ERP: internal business processes KM: collaboration, decision support PRM: selling, distribution Employees Partners X-functional enterprises systems: Integrated combinations of information subsystems that share information resources and support business processes across the functional units A strategic way to use IT to share information resources & improve efficiency & effectiveness Focused on accomplishing fundamental business processes in concert with the company’s customer, supplier, partner, & employee stakeholders CRM: Marketing, Sales, Services Customers

8 Bringing disparate business systems together Enterprise Application Integration (EAI)
BPM: BEA WebLogic Integration Studio IBM: Middleware solutions Software enables users to model the business processes involved in the interactions that should occur between business applications. Also provides middleware that Performs data conversion & coordination Provides application communication & messaging services Provides access to the application interfaces Example use of EAI: Corporate Express integrating business-to-business applications with its 120 largest customers. Example use of EAI: Best Buy -> real-time processing of purchase orders & invoices to its suppliers, alleviating EDI bottleneck. Business values: Integrates front-office and back-office applications to allow for quicker, more effective response to business events and customer demands Improves customer and suppler experience with the business because of its responsiveness. TIBCO EAI WebMethods BPM

9 Enterprise Collaboration Systems
Collaborative Work Management VIA3®: a secure e-meeting solution E-CONFERENCING Enterprise Collaboration Systems are X-functional e-business systems that enhance communication, coordination, & collaboration. Communicate – share information with each other Coordinate – coordinate individual work efforts & use of resources with each other. Collaborate – work together cooperatively on joint projects and assignments Tools for Enterprise Collaboration include: Electronic communication = { , Voice mail, Fax, Web publishing, Bulletin boards, Paging, Internet phone systems} Electronic conferencing = {Data & voice conferencing, Videoconferencing, Chat systems, Discussion forums, Electronic meeting systems} Synchronization -- Team members can meet at the same time and place in a “decision room” setting E.g. WebEx, CUSeeM3, LiveMeeting, VIA3 Collaborative work management = {Calendaring & scheduling, Task & project management, Workflow systems, Knowledge management} Example usage: GE using Lotus Development’s QuickPlace and Sametime tools. SVM: eRoom Viack: VIA3 E-COMMUNICATION

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