2. History of Apple The first home computer with a GUI or graphical user interface was the Apple Lisa. The very first graphical user interface was developed by the Xerox Corporation at their Palo Alto Research Center (PARC) in the 1970s. Steve Jobs, visited PARC in 1979 (after buying Xerox stock) and was impressed and influenced by the Xerox Alto, the first computer ever with a graphical user interface. Jobs designed the new Apple Lisa based on the technology he saw at Xerox.

3. Apple retail store in UK The Apple Retail Store is the best place to learn everything there is to know about the Mac or iPod. Let our Mac Specialists answer all your questions. Need a hand setting up your Mac or want to get the most out of your iPod? Visit the Genius Bar for one-to-one support and advice. Free workshops — for beginners and pros — are always available. Welcome to the Apple Retail Store.

4. Apple iPhone iPhones Features The Apple iPhone is a widescreen iPod that features touch screen controls that allow you to enjoy all your content, including audio books, music, TV shows, and movies. One cool new feature of this function is the display of album artwork - you can now use Cover Flow to browse your music library by album artwork for the first time on an iPod. The Apple iPhone is not just a phone - it is a phone, music player, video player, internet device, and camera all in one.

5. Consumer Buying Apple iPhone The chart below shows just how dramatic a transformation in market

6. The apple iPhone enterprise No Microsoft compatible word processor, spreadsheet, or presentation application. The iPhone is not an open system, iPhone is going to be a very nice product, it’s not a super smart phone device - it’s a video ipod with the added benefit of a mobile phone and internet connectivity.

7. HARDWARE OF IPHONE Touch screen Audio Battery SIM card

8. SOFTWARE Applications Software updates A photo on the iPhone.

9. Summary During the past few years apple has not only involved itself in the software business but also the music industry. Also with the iphone being launched we can see that apple products are being used in everyday life with design and simplicity that only they can offer. Finally, Apple is a serious company that as long as it goes becomes more famous in the industry. It offers in her customers the most intelligent appliances and programs. It aims in the manufacture of intelligent appliances with simple handling to be simple and functional for the consumer.

11. Reference Http://www.apple.com/uk/retail/ http://visionmobile.com/blog/2007/07/how-iphone-is-impacting-the- mobile-industry/http://visionmobile.com/blog/2007/07/how-iphone-is-impacting-the- mobile-industry/ http://images.google.co.uk http://www.mobilewhack.com/handset/apple_iphone.html http://www.google.co.uk www.apple.co.uk