1. A PPLE I NC.

2. What is Apple Inc.? Apple Inc. is an American multinational corporation Design electronics and computer software As of January of 2010, the company operates 283 retail stores 9 of which are out of the country As of 2010, company is one of the largest technological corporations in the world

3. History of Apple Inc. Founded in April 1 st 1976 Cupertino, California Steve Jobs Steve Wozniak Ronald Wayne Company was made to make.. Computer Software and Hardware Consumer electronics Digital distribution

4. Apples Logo Apples first logo features Issac Newton under a fabled Apple Tree It was then replaced with the rainbow bitten apple in 1976 and lasted until 1998 The most recent logo which replaced the rainbow apple is a monochromic same bitten apple

5. Early Years With Apple Apples first product was the Apple I Hand built Went on sale in July of 1976 Market priced $666.66 Product was made by Jobs, Wozniak and Wayne Apple was the incorporated in Jan. of 1977 Wayne sold his share of his company to jobs and Wozniak for $800

6. Early Years Cont’d On April 161977 the Apple II was introduced It was unique and different from its major rivals at the time (TRS-80 and Commodore PCT) Colored graphics open artitecture By the end of the 1970’s, Apple had a staff of computer designers and a production line

7. Early Years Cont’d In May 1980, the Apple III was introduced in attempt to compete with Microsoft and IBM In December of 1980, Apple launched the public offering of its stock When it went public, it created more millionaires than any company in history

8. Apple Lisa Personal computer sold in early 1980’s First personal computer sold to public with a GUI Extreme failure due to limited software titles and high price tag In 1982- Due to fighting Steve jobs was kicked off the Apple Lisa project and went on to the low cost computer project of the Macintosh!

9. Macintosh Designed in 1984 Sold very strong in the beginning but because of its high price, total consumption was low

10. 1986-1993: Rise After the Macintosh Portable’s low success rate, Apple learned serveral lessons on what to do differently In 1991, Apple introduced the PowerBook During this time, Apple expiremented with many other products Cameras, portable CD speakers, TV and video consels All of these products were “too little too late” for Apple due to their market share and stock price slide In 1990, the Macintosh LC was released

11. PowerBook & Macintosh LC PowerBook 7lbs with 3 hour battery The success of the power book led to a dramatically increasing revenue Macintosh LC First affordable, color-capable Macintosh Made fairly basic to keep the prices down

12. 1994-1997 Throughout these years, Apple continued to reinvent new softwares that could be installed and used on the Macintosh computers In 1997, Steve Jobs announced Apple would join Microsoft to released new versions of Microsoft office November 10 th 1997, Apple introduced the Apple Store where consumers could browse and purchase Apples newest products.

13. 1998-2005 August 15 th 1998 Apple introduced the new all in one computer reminsict of the iMac May 2001, Apple opened more Apple retail stores, including in Virginia and California That same year, Apples iPod was designed which came to be a huge success

14. iMac and iPod iMac desktop featured modern technology and unique design with more software including iMovie and final cut pro Newer improved version of the Macintosh LC iPod Very successful Portable digital audio player Over 100 million units were sold in the first six years

15. Apple iTunes Store Offered online downloads Service quickly became marketleader un online music services By June 2008, there were over 5 billion downloads Each song for $0.99 In 2003, Apple iTunes store was opened

16. 2005-2007:Intel Transition January 2006- Macbook Pro and iMac became the first Apple products sold with Intel’s Core Duo Same year, the PowerMac, iBook and PowerBook were retired and replaced with Mac Pro, MacBook, MacBook Pro. During this time, Apples success was soaring and its market cap surpassed that of Dell’s

17. 2007- Present Period of time known as the Mobile Consumer Electronics Era January 2007, Jobs annocuced that Apple’s logo name would be changed from Apple Computers to Apple Inc., due to the that fact they no longer only produced computers After this, the iPhone and Apple TV were created in July of 2007, Apple introduced the App. World to iTunes, to sell applications to the iPhone and iTouch

18. 2007-Present Throughout these years, new and improved versions and different sizes of the iPod were introduced Includes iPod nano, Shuffle, classic, touch and video After hearing many rumors of the new creation, on April 3 rd 2010, Apples newest product the iPad was launched in the U.S. Sold 300,000 units that day 500,000 that same week