1. The Miracle of Science

2. DuPont was founded in 1802 Second largest chemical company Net profit Operates in 70 countries Headquartered Employs Market-Driven Science Based Company Its portfolio Their trademark DuPont continually looks

3. Key Competitors 3M BASF Bayer AG Dow Chemical Company Eastman Chemical Company RPM International Inc. Sherwin-Williams Company Syngenta AG Competitive Analysis Most Competitive Segments of Company Agriculture and Nutrition Performance Material Coating and Color Technology Each segment

4. Unexpected Occurrences Incongruities Most influential Sources of Innovation Process Needs Change in Demographics Change in Customer Perception Sources of Innovation

5. INNOVATION $1Billion investment every year in R&D 2008 Rank DuPont No. 1 Innovator in Chemical Industry and No. 1 in Biotech Patents More than 20,000 patent in force worldwide 29% of their sales last year came from products less than 5 years old by The Patent Board™ and Nature Biotechnology

6.  Follows Stage Gate and Time Driven  Play to Win Strategy  Incremental Innovation  Clear Understanding of Customer Needs  Well Developed Innovation Platforms  Pinpointing Problems, Creating Possibilities, & Multiplying Insights Innovation Strategy & Performance Methodology

7. Emerging Markets “Has Been An Expected Area Of Growth” Global Sales of $30.5B This past years sales exceeded expectations at 29%. 2007: 63% of their sales were outside of U.S.

8. Financial Performance Net profit for 2007 was $2.9 billion Net sales increased 7% from 2006 Return Investment Financial Growth

9. Lessons Derived Importance of Learning Knowledge Learning Histories “Knowledge may be relevant not only to the current project but to future projects” – Davila, Epstein, Shelton

10. From Science to Possibilities…