1. Co-creating Living Labs www.corelabs.eu Slide 1 An Introduction to the Living Labs Initiative and European Network of Living Labs Bring Science and Innovation Closer to the Citizen!

2. Co-creating Living Labs www.corelabs.eu Slide 2 Living Lab initiative originated within the AMI@Work Communities http://www.ami-communities.eu Where originated the Living Lab Initiative?

3. Co-creating Living Labs www.corelabs.eu Slide 3 At the beginning, the Living Labs initiative was a Special Interest Group

4. Co-creating Living Labs www.corelabs.eu Slide 4 What was the Living Lab Context?

5. Co-creating Living Labs www.corelabs.eu Slide 5 What is a Living Lab? A Living Lab is a system for building a future economy in which real-life user-centric innovation and research will be the normal co-creation technique for new products, services and societal structures A Living Lab instruments and stimulates ”pilot users” to take active part in, and leverage from, research and innovation in their normal real life/work contexts.

6. Co-creating Living Labs www.corelabs.eu Slide 6 What are the elements of a Living Lab?

7. Co-creating Living Labs www.corelabs.eu Slide 7

8. Co-creating Living Labs www.corelabs.eu Slide 8

9. Co-creating Living Labs www.corelabs.eu Slide 9

10. Co-creating Living Labs www.corelabs.eu Slide 10 What is the role of the CoreLabs Project? Co-ordinate instrumentation and establishment of a European Network of Living Labs, as to become a sustainable driver of advanced Research and Innovation

11. Co-creating Living Labs www.corelabs.eu Slide 11 What are the Key Challenges? 1.Overcoming the failure of network efficiency; creation of mechanisms to generate network efficiency 2.Overcoming the failures of collaborative open innovation 3.Developing new forms, methods and processes (including management and coordination) of user-centric innovation 4.Establishing regionally connected networks of innovation 5.Establishing effective operational instruments 6.Engaging in European-wide awareness creation 7.Establishing policies that support and strengthen the potential of Living Labs

12. Co-creating Living Labs www.corelabs.eu Slide 12 Setting-up the Living Lab Open Innovation Community

13. Co-creating Living Labs www.corelabs.eu Slide 13 Setting-up the European Network of Living Labs (ENoLL)

14. Co-creating Living Labs www.corelabs.eu Slide 14 Living Lab Network Living Lab Network Values SIZE Critical Mass Economy of Scale ”Market” Coverage DIVERSITY Total Competence Increased Creativity Mass-customisation Network Values SIZE Critical Mass Economy of Scale ”Market” Coverage DIVERSITY Total Competence Increased Creativity Mass-customisation Action ”Levels” Improvement of individual LL services LL Network enabled Services Joint Open Innovation Community Activities Coordinated National & Regional Policy Making Action ”Levels” Improvement of individual LL services LL Network enabled Services Joint Open Innovation Community Activities Coordinated National & Regional Policy Making Why to set-up a Living Lab Network?

15. Co-creating Living Labs www.corelabs.eu Slide 15 How to Instrument a Living Lab? Technology and Infrastructure Organisation Living Lab Expertise USERS Communities Methodology Living Lab services

16. Co-creating Living Labs www.corelabs.eu Slide 16 What are the ingredients of Open Innovation and Living Lab? FROM END PRODUCT CAN NOT BEEN SEEN THE COOKING PROCESS IN DETAILS:  BUT IT REQUIRES RIGHT INGREDIENTS, ENERGY AND COOKING  LOCAL FLAVORING People, users Ideas Knowledge Industry, Enterprises, entrepeneurs Openness in the process Local/Regional flavor Leaders The cooking pot (Open innovation environments) THE FIRE:  Public – Private – People partnership  Creative commons  Precommercial Public Procurement IPR Networking Source: Bror Salmelin, INFSO H, presentation

17. Co-creating Living Labs www.corelabs.eu Slide 17 What’s the difference between ENoLL and LL-Open? European Network of Living Labs ”association” ENoLL Living Lab Open Innovation Community LL-Open Closed Community of LL sites ”1st wave” of 19 LLs Selection from portfolio network ”2nd wave” of 32 LLs Criteria Based Selection Open Community of Individuals ~ 700 persons registered All will be invited to submit ”3rd wave” LL applications

18. Co-creating Living Labs www.corelabs.eu Slide 18 What’s the Roadmap of the European Network of Living Labs?

19. Co-creating Living Labs www.corelabs.eu Slide 19 2 1 3,9 4 5 6 7,8 10 11 12 13 15 14 16 18 17 19 Who are the Living Labs of the First Wave?

20. Co-creating Living Labs www.corelabs.eu Slide 20 2 1 3,9 4 5 6 7,8 10 11 12 13 15 14 16 18 17 19 Who are the Living Labs of the First Wave?

21. Co-creating Living Labs www.corelabs.eu Slide 21 Source: Nokia presentation Are Telecom Operators involved in Living Labs?

22. Co-creating Living Labs www.corelabs.eu Slide 22 Source: Nokia presentation What are Operators’ Motivations for Living Labs?

23. Co-creating Living Labs www.corelabs.eu Slide 23 Source: Nordic ENoLL Network presentation Why Regional Networks of Living Labs? Operating as a Regional Innovation/Competitiveness Cluster!

24. Co-creating Living Labs www.corelabs.eu Slide 24 Source: Nordic ENoLL Network presentation Are Living Labs a Way to speed-up time-to-market? Setting-up communities of users as a viral dissemination instrument on the market

25. Co-creating Living Labs www.corelabs.eu Slide 25 Source: Nordic ENoLL Network presentation What’s Living Labs Advantage for User Concerns? Turning users traditionally considered as a problem into valuable creative resources

26. Co-creating Living Labs www.corelabs.eu Slide 26 Who are the First and Second Waves of Living Labs?

27. Co-creating Living Labs www.corelabs.eu Slide 27 Where are located the First and Second Waves of Living Labs?

28. Co-creating Living Labs www.corelabs.eu Slide 28 WHERE ARE WE? LL/ENoLL Initial Instrumentation Definition and Reference Model Instrumentation (Methods, Tools, Org. etc) ENoLL Establishment and Value Creation Assisted LL group with ”shared commons” LL-exchange and network value creation ENoLL Entity and Sustainability Joint LL action as supported network entity Self-governed and self-sustainable network Today

29. Co-creating Living Labs www.corelabs.eu Slide 29 Are Living Labs a topic of the EU 7th Framework Research Program?

30. CoreLabs Workshop - Brussels 26 February 2007Footer 30 ENoLL basis in i2010 policy i2010 Second Annual Report: ”Launch of a European Network of Living Labs, 20.11.2006: The European Network of Living Labs creates a platform where firms, public authorities and citizens can work together on developing and testing new technologies, business models and services in real-life contexts. The ultimate aim is to set up a new European Innovation Infrastructure where users play an active role in innovation.” Initial i2010 Communication and Staff Report: 2 nd cluster: Innovation and investment in research “Strengthening Innovation and Investment in ICT research to promote growth and more and better jobs” : “Developing a European Network of Living Labs in the concept of eWork, providing services of large deployment to the industry, bringing technology test-beds into real- life user environments.”

31. CoreLabs Workshop - Brussels 26 February 2007Footer 31 Living Labs in European innovation vision “The European Network of Living Labs establishes a European platform for collaborative and co-creative innovation, where the users are involved in and contribute to the innovation process. This approach should ensure that common methodologies and tools are developed across Europe that support, stimulate and accelerate the innovation process. The European Network of Living Labs also has a strong regional growth and development impact by facilitating and fostering regional innovation as interlinked with a European innovation system with a global reach.“ Helsinki Manifesto – 20/11/2006

32. CoreLabs Workshop - Brussels 26 February 2007Footer 32 Living Labs in EU projects WearIT@ Work CoSpaces eCoSpace Laboranova Collaboration @Rural CLOCK – coordination for LL technology, policy, industry, roadmap CoreLabs - coordination for LL network launch & methodology MEUR 40+ Project Portfolio Action Coordination Actions & Integrated Projects working together

33. CoreLabs Workshop - Brussels 26 February 2007Footer 33 Potential Living Labs EU funding sources 2007-2008 Living Labs as a potential thematic network for policy limited funding ( September 2007) CIP FP7 research infrastructure Planned funding for Living Labs as research infrastructure call 3 (2008) Study Study on the potential of the Living Labs approach incl. its relation to experimental facilities for future internet related technologies limited funding (fall 2007)

34. CoreLabs Workshop - Brussels 26 February 2007Footer 34 CORELABS CLOCK Living Labs & FIRE strategy long-term co-creative / user-driven Future Internet & Co-creative Open Innovation FP6 FP7 ONELAB PANLAB pre-commercial services, products & societal innovation ? pre-commercial or emerging technologies disruptive technologies, systems, architectures FIRE Call 2 40M LLs CIP Research Infras. Study ?