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Proximus Mobile Broadband vision Sigrid Lenaerts Proximus Business Division Best of Wireless, February 15th How we see the evolution of mobile working…

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Presentation on theme: "Proximus Mobile Broadband vision Sigrid Lenaerts Proximus Business Division Best of Wireless, February 15th How we see the evolution of mobile working…"— Presentation transcript:

1 Proximus Mobile Broadband vision Sigrid Lenaerts Proximus Business Division Best of Wireless, February 15th How we see the evolution of mobile working…

2 24 May 2015slide 2 Proximus’ vision Proximus’ strategy Pioneer in new technologies Best serve its customers

3 24 May 2015slide 3 Proximus Innovation Leadership May 2004 First 3G services Corporate market Sept 2005 First 3G services Consumer market Nov 2005 First tariff Mobile Internet No Limit 3G coverage in 6 cities Roaming in 5 countries Dec 2004 3G coverage in 12 cities Roaming in 12 countries 3G coverage in more than 200 cities Roaming in 22 countries MUSIC DOWNLOAD VIDEO CALLING MOBILE TV VODAFONE MOBILE CONNECT Roaming in 28 countries Summer 2006 First 3G services on HSDPA Deliver best mobile experience

4 24 May 2015slide 4 Proximus’ focus Best serve our mobile customers Supporting networks Supporting services Rural

5 Networks

6 24 May 2015slide 6 Why mobile networks? networks Connect the user & his info with the best experience

7 24 May 2015slide 7 Mobile Networks Evolution GPRS EDGE UMTS HSDPA 2G 3G 1995 2015 4G 2005 Download Speed 1-10 Mbps 250-384 kbps 90-180 kbps 40 kbps

8 24 May 2015slide 8 GSM HLR GSM/GPRS Radio network BSC 2G MSC External voice network GMSC Packet switched Core network External IP network GGSN PCU 2G SGSN GPRS 3G = new network UMTS/HSDPA Radio network RNC UMTS/ HSDPA 3G MSC 3G SGSN Circuit switched Core network

9 24 May 2015slide 9 3G Network = The Future New network –No voice overload –Increased capacity by Spectrum efficiency Better performances –Higher throughput  Faster download (Max 384kbps) –Lower latency  Faster browsing Better Services –Seamless hand-over to GPRS (service continuity) –New way to design applications –Video Future proof technology : HSDPA

10 24 May 2015slide 10 Proximus 3G Network Coverage EoY 2005: –Licence requirement: 30% population coverage by Jan 06 –EoY 2005: 61% population coverage Coverage in more than 200 cities & municipalities All 3G antennas on existing GSM-sites –80% population end of 2006 –Roaming in more than 28 countries UMTS coverage EoY 2005 LEGEND : UMTS GPRS

11 24 May 2015slide 11 Focus on 3G deployment for best customer experience… Edge LEGEND : UMTS GPRS ► 80% 3G population coverage ► Over 400 cities & municipalities ► Roaming with more than 36 operators in 28 countries worldwide 2006 Proximus WiFi Hotspot

12 24 May 2015slide 12 …while preparing the future Mobile broadband is reality HSDPA/3G/EDGE/GPRS Vodafone Mobile Connect datacard HSDPA-upgradable version available 6 cities Download speed up to 1.2Mbps Seamless hand-over to 3G and GPRS/EDGE Launch HSDPA in the Summer 2006

13 24 May 2015slide 13 EDGE4 min12 min 3G1 min3 min Better customer experience Download time for Videoclip (4’ – 9 MB) Email with 3MB presentation HSDPA20 sec60 sec

14 Services

15 24 May 2015slide 15 3G/HSDPA for business innovation Text messaging Voice Push email Photo & Picture Messaging Customized infotainment High speed internet access High speed LAN access 3G / HSDPA Video Telephony Mobile TV Full track music Enhanced email 2G/EDGE SPEED text  picture  video

16 24 May 2015slide 16 Proximus Vodafone Mobile Connect HSDPA upgradable 3G/EDGE/GPRS Vodafone Mobile Connect datacard

17 24 May 2015slide 17 Proximus Mobile Internet No Limit

18 24 May 2015slide 18 Proximus Push email solutions

19 24 May 2015slide 19 MOBILE TV “watch live TV on your mobile, via the Vodafone live! portal” 3G services for Residential market MUSIC DOWNLOAD “download music on your mobile, via the Vodafone live! portal” VIDEO CALLING “see each other ‘live’ on your mobile while calling“

20 Key take aways

21 24 May 2015slide 21 Mobile broadband strategy & services May 2004 First to launch UMTS with VMCC Nov 2005 First to launch No Limit tariff with VMCC < 200€ 2006-2007 Launch HSDPA GPRS UMTS HSDPA X 3 40 kbps 384 kbps >1 Mbps Max download speed Higher speed for better customer experience Comparable to fix High speed internet access Video Telephony Deliver best mobile experience X 10 2003 Launch WLAN

22 24 May 2015slide 22 Mobile Networks + Services Enterprise WLAN UMTS / HSDPA Office Private WLAN DSL UMTS / HSDPA Home / Hotel Roaming out UMTS / HSDPA Public WLAN GPRS / EDGE Abroad UMTS / HSDPA Public WLAN GPRS / EDGE Business areas Airport UMTS / HSDPA Public WLAN GPRS / EDGE Train Unified Communication Experience ! Always Connected

23 24 May 2015slide 23 “Being stuck in one place has restricted the way we work… ” My workplace is where my data are Give the user his data where he needs it

24 24 May 2015slide 24 Proximus offers mobile broadband solutions Best solutions supported by Future proof technologies Focus on 3G deployment Prepare HSDPA Proximus Leads innovation in the market

25 Thank you GPRS EDGE UMTS HSDPA 2G 3G 1995 2015 4G 2005 Download Speed 1-10 Mbps 250-384 kbps 90-180 kbps 40 kbps


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