1. Jonathan Mercier

2. Nature Of Business; Description Got the name “rip city” because you can go “rip shots” there. Service type of business Products and Services sold; Balls, Jerseys, Shorts and use of fields Start Up enterprise

3. Ownership, Location, Operating Hours  Sole Proprietorship  Location: Wildwood flea Market  Operating Hours: 9:00 AM – 11:00 PM

4. Physical Facilities  Size: 20,000 Sq Ft.  I will own the facility

5. Floor Plan

6. Business Objectives  Become most successful amongst competitors  At least 180 Customers a day  Goal: Break even

7. Company Logo

8. Organization Plan; Background  Graduated From L’universite Catholique De louvain; Diploma in Business and Sports Management  Ex Professional Soccer Player (Europe)  40 Years Old

9. Job Title and Employees CashierReferee  3 Cashiers  Minimum Wage/40 Hour Week  Hours: 11:00 AM – 8:00 PM  10 Referees  Paid 40 dollars a game  Can work up to 25 games a week  Hours: Open To Close

10. Employee Wages: Monthly CashierReferee  Minimum Wage, 40 Hour Week  $1,600 Month Per Cashier  3 Cashiers  $4,800 Total Per Month  Paid $40 Per game by teams  $1,000 Month Per Referee  10 Referees  $10,000 Total Per Month

11. Hiring Process CashierReferee  Trained to work the Cash Register  Know every jersey’s club name and other info  Training already received prior to hiring  Given breakdown of rules

12. Marketing Plan: Competition  Competition : PISA  I am better than my competition because; More fields, Newer facilities, Better turf, Higher paid referees, and a more convenient location

13. Target Market  My target market is soccer players of all ages and skills.

14. Advertising Plan  Put out fliers all around the town.  Will hold a grand opening day tournament for all different age groups

15. Cost of Equipment & Inventory  Soccer Goals: $7500  Soccer Balls: $900  Bleachers: $4500  Soccer Jerseys: $8000  Soccer Shorts: $2000

16. Start up Costs  Total Fixed Assets: $3,580,084.99  Total Start up one time costs: $4,000  Total Start Up Costs: $3,584,084.99

17. Loan Information  Loan Payment: $3,584,084.99  Loan Term: 30 Year Payment  Interest Rate: 4.5%  Monthly Payment: 18,160.03