1. Generational Differences Categories Traditionalist BoomersGen. XGen Y Formative Experiences WWI and IICold WarChallenger Explosion Death of Princess Diana Education is A dreamA birth- right A way to Get there An incredible expense Major influences Family and church Family and education The mediaFriends Media and Sports stars

2. Generational Differences CategoriesTraditionalist BoomersGen. XGen. Y WarWin a war Why a War? Watch a War Winless War Entertainment Radio TV-3 channels TV-30+ Channel s/vcr Surfing the net/DVD/ PS2 Attitudes Toward Authority Endure/ Honor and Respect Replace them Ignore them Choose your Own boss

3. Generational Differences CategoriesTraditionalist BoomerGen. XGen. Y Value Systems Conservative Self- Based MediaShop around Brands Converse Timex Chevy Adidas Casio Toyota Nike Swatch Saturn Microsoft Jeep Mountain Dew Sayings No Sweat No Problem No Fear Whatever

4. Generational differences CategoriesTraditionalist BoomersGen. XGen. Y Clothes Formal CasualBizarreAnything goes HairShortLongAny style Bleach/ Spike/ Shave Sex Sex on your honeymoon Sex in the backseat Sex on the internet Protected sex

5. Generational differences CategoriesTraditionalistBoomerGen. XGen. Y Core Values Dedication Sacrifice Hard work Law and order -delayed reward Optimism Teamwork -personal growth -health and wellness Diversity -thinking globally -fun -informality -techno- literacy Confidence Achievement Diversity -Street smarts Character- istics Hardworkers Savers Patriotic Private Educated Cause- oriented -fitness conscious Neglected by parents; Stressed out Skeptical New confidence; Volunteers; “Decade of the Child”