1. By: Cassandra Smolke

2.  Take off that band-aid with no pain and no sticky icky stuff left on your skin  Just apply around the band-aid and let it soak for a few minutes  Then go ahead and remove band-aid  No pain  No sticky icky left on your skin

3.  I have invented the Sticky Icky Remover  At the park I watched a little girl cry because she took off the band-aid  Sticky icky prevents pain  Also prevents the sticky glue from the adhesive band-aid to linger on your skin

4.  Internal  employees use  discover findings  External  do surveys  give out a free sample

5.  Little kids  Ages 1 to 13  Girls  Boys  Prevent children from pain  Help parents with children

6.  Its in a spray bottle  Just spray around the band-aid  Let it soak for about a minute or two  Then slowly peel back band-aid  No pain  No sticky icky’s

7.  Test Marketing  Offer extra free samples if they purchase at least one  Promote in all stores  Cheaper  $5.99/bottle

8.  Radio  Disney music  Parenting stations  Television  Kids shows  Learning programs  Some adult mothering shows