1. CEARÁ: BASIC SOCIAL AND ECONOMIC INFORMATION April, 2008

2. Outline of the Presentation: - Geographic and Demographic Aspects - Selected Social Indicators - Economic Performance CEARA Basic Social and Economic Information

3. Source: SETUR LOCATION

4. Source: IBGE GEOGRAPHIC AND DEMOGRAPHIC ASPECTS Location: Northeast Region of Brazil Capital: Fortaleza Area: 146.3 thousand square Kilometers (corresponds to approximately 1.7% of the Brazilian territory). Area - Comparative: approximately the size of the state of Illinois. Coastline: 573 Km Administrative Division: 184 municipalities

5. Source: PNAD GEOGRAPHIC AND DEMOGRAPHIC ASPECTS POPULATION - 1992/06 Ceara and Metropolitan Region of Fortaleza POPULATION - RELATIVE PARTICIPATION (%) Ceara/Brazil and MRF/Ceara - 1992/06

6. GEOGRAPHIC AND DEMOGRAPHIC ASPECTS Source: PNAD POPULATION AVERAGE GROWTH RATE - 1992/06 Brazil, Northeast, Ceara, and MRF

7. Source: PNAD AGE PYRAMID Ceara - 1992/06 GEOGRAPHIC AND DEMOGRAPHIC ASPECTS

8. Source: PNAD GEOGRAPHIC AND DEMOGRAPHIC ASPECTS PROPORTION OF WOMEN IN THE POPULATION Ceara and Brazil - 1992/06 URBANIZATION RATE Ceara and Brazil - 1992/06

9. Source: PNAD SELECTED SOCIAL INDICATORS Illiteracy Rate (%) Ceara: 15 years old or older - 1992/06

10. Source: PNAD SELECTED SOCIAL INDICATORS Schooling Rate (%) Ceara - People between 7 and 14 years of age

11. Source: PNAD SELECTED SOCIAL INDICATORS Schooling Rate (%) Ceara - People between 15 and 17 years of age

12. Source: PNAD SELECTED SOCIAL INDICATORS PEPOPLE WITH AT LEAST A HIGH SCHOOL EDUCATION (%) Brazil, Northeast,Ceara and MRF - 1992/06

13. SELECTED SOCIAL INDICATORS YEARS OF SCHOOLING - EVOLUTION - 1992/06 Ceara and Brazil - People with at least 10 years of age Source: PNAD

14. SELECTED SOCIAL INDICATORS Source: PNUD / IPEA / João Pinheiro Foundation / IBGE LIFE EXPECTANCY (in years) Ceara and Brazil - 1991/06

15. SELECTED SOCIAL INDICATORS Source: PNUD / IPEA / João Pinheiro Foundation / IBGE MORTALITY RATE (1 year old or less) Ceara and Brazil - 1991/06

16. SELECTED SOCIAL INDICATORS PROPORTION OF DOMICILES WITH REGULAR WATER SUPPLY Ceara, Northeast, and Brazil - 1992/06 Source: PNAD

17. SELECTED SOCIAL INDICATORS DOMICILES WITH ELECTRICITY - % OF TOTAL Ceara, Northeast, and Brazil - 1992/06 RURAL DOMICILES W/ ELECTRICITY - % OF TOTAL Ceara, Northeast, and Brazil - 1992/06 Source: PNAD

18. Source: PNUD / IPEA / João Pinheiro Foundation / IBGE HUMAN DEVELOPMENT INDEX - 1991/2000

19. Source: IBGE/IPECE GDP (2007) CearaR$ 48.1 billion BrazilR$ 2,559.7 billion GDP per capita (2007) CearaR$ 5,871 BrazilR$ 13,782 GDP Real Annual Growth Rate: 1985/2007 Geometric Average Ceara101.9% 3.2% Brazil82.7% 2.8% ECONOMIC PERFORMANCE

20. Growth Higher than National GDP - 1985/2007 Sources: IBGE and IPECE ECONOMIC PERFORMANCE

21. Productive Structure - 1985/2005 Sources: IBGE and IPECE ECONOMIC PERFORMANCE

22. Sectoral Distribution of the Occupied Population Ceara and Brazil - 1992/06 Sectoral Distribution of the Occupied Population Ceara and Brazil - 1992/06 Sources: IBGE and IPECE ECONOMIC PERFORMANCE

23. Source: SECEX/MDIC International Trade - Evolution Ceara - 1985/07 International Trade - Evolution Ceara - 1985/07

24. ECONOMIC PERFORMANCE Source: SECEX/MDIC

25. ECONOMIC PERFORMANCE

26. CEARA - TOURISM Source:SETUR ECONOMIC PERFORMANCE

27. Source:SETUR

28. ECONOMIC PERFORMANCE TOURIST DEMAND EVOLUTION INDEX (1995 = 100) Ceara - 1995/05

29. ECONOMIC PERFORMANCE HOTEL SUPPLY INDEX (1995 =100) Ceara - 1995/06 Source:SETUR

30. Contacts: Centro Administrativo Governador Virgílio Távora Edifício SEPLAN Secretaria do Planejamento e Coordenação - 3º andar Fone: 55 85 488.7557 / Fax: 55 85 488.7530 E-mail: www.seplan.ce.gov.br Instituto de Pesquisa e Estratégia Econômica do Ceará 2º andar Fone: 55 85 488.7590 / Fax: 55 85 488.7564 E-mail: www.ipece.ce.gov.br Zip Code: 60.839-900 Fortaleza - Ceará - Brasil